With the ever changing consumer behaviour its always an uphill task for dealers to manage expectations vs sales. Dealership software and platforms are enabling new ways to connect, manage, even run the complete business via cloud. Dealership softwares are available in all sizes from everything your dealership needs to beat the competition to dealer management for a specific sector such as Automotive.
Dealership management is a process to standardize inventory, sales and customer management using software or management techniques. Also dealership management refers to a solution that helps dealers and channel partners do their job more effectively.
In this article we find out how some Dealership & Dealer Management software are using video marketing to drive awareness and more signups.
CONQUEST OVERVIEW VIDEO
Conquest an offering from vAuto uses real-time market data to fill in what OEM systems miss, letting you manage your new car inventory with ease and precision. Stock and list the exact vehicles and equipment your market wants to buy, optimize your units to build a better mix and know exactly how to price to sell more cars and see more profit. The video provides a clear overview of the Auto Dealer software and its features.
TCS DIGITAL AUTO DEALERSHIP SOLUTIONS VIDEO
As more and more customers go digital, TCS provides an omnichannel marketing solution for Dealership Management enabling one place to manage entire customer lifecycle. The video showcases the possibilities and how the solution can benefit.
IVENDI PLATFORM OVERVIEW VIDEO
Car Finance Checker from iVendi helps customers search for auto financing create a suitable portfolio and get the loan approved. For dealers it helps convert website traffic to red hot leads by helping customers understand and figure out how they can make a purchase with financing options. The video shows the simplicity of the idea yet driving great results.
AUTOXLOO PRODUCT VIDEO
With Live Video Streaming your car dealership is able to deliver live video directly to your target audience. The Autoxloo LVS™ enables the sales person to provide a live video tour of any vehicle at their dealership. The video highlights how dealers can engage with customers easily using their technology.
IDS ASTRA CRM INTRO VIDEO
IDS provides an integrated CRM and DMS solution can help you improve customer loyalty and boost ROI. The IDS Dealer software enables a 360 degree customer picture to be drawn which thus automates marketing efforts. The video shows how a connected system for dealers can increases sales and customer satisfaction.
PRE-APPROVED FINANCING OVERVIEW VIDEO
DealerCentric Solutions, the consumer finance management system innovator, launched Get Pre-Approved in Seconds. This is one of the first mobile-friendly tool for dealerships that instantly pre-approves auto shoppers for financing based on the dealership’s credit criteria and it comes at no additional charge for the 3,000+ car dealerships nationwide, or the major online powerhouses like Cars.com that currently use the platform. The dealership solution video highlights how easy to increase sales using their system.
EASYCARS PLATFORM OVERVIEW VIDEO
EasyCars Dealer Management Solutions provide dealers with powerful tools to help increase sales and reduce administration time. EasyCars solutions are suitable for Car, Truck, Bike and Caravan dealers. Offering a complete dealer management solution that will revolutionise the way you do business and increase your profit. The dealership solution video shows how the dealer management solution is an One Stop Solution.
NAXT OVERVIEW VIDEO
NAXT is designed for equipment dealers who sell, rent or maintain machinery and equipment. We are dedicated to streamlining the back-office processes undertaken by equipment dealers so you can spend more time on sales and product support that drive profitability and growth. The dealership solution video illustrates the comprehensive solution for dealers to manage heavy equipments.
QUOTEWARE OVERVIEW VIDEO
An end to end online motor finance solution for dealer websites. Prospects can now find a vehicle based on monthly budget with Payment Search feature. Dealers can control offers, pricing and products displayed, all on specific criteria such as vehicle, age and deposit totally flexible. The dealership software video shows how the dealer software facilitates transaction by simplifying quotes.
HORSECLICKS INFINITY OVERVIEW VIDEO
Infinity synchronises our industry leading equine marketplace with a cutting-edge dealer website solution, making uploading, managing and distributing your ads across multiple sites a breeze. Simple to manage: upload, edit and review all your ads from a single dashboard. The video shows how Dealers can communicate with their audience using the platform.
DEALERCENTER PRODUCT VIDEO
DealerCenter is a leading Dealer Management website which caters to independent auto dealers for their inventory management, payment processing and CRM. DealerCenter enables you to setup, customize and go-live with a dealership website as distinctive as your business – in just a few minutes. Post your inventory, get real-time marketing data, let your customers receive quotes and fill out credit apps and more with Dealer Websites. The video highlights how the solution works and the whole range of features available.
THALIST PLATFORM OVERVIEW VIDEO
ThaList empowers you to be involved in the process from start to finish. Trading on your reputation instead of some misguided technical report created by a disinterested third party. The video shows how the automobile trading platform works.
MERCEDES MOBILE MECHANIC VIDEO
Mobile Mercedes is a unique Mercedes repair and service special. They come directly to you for all of your repair needs. Mercedes wanted to highlight how easy and convenient it is to get repairing service at your doorstep. Using this video to give an overview and drive more traffic to the nearest Auto Dealer.
NEXTGEAR CAPITAL OVERVIEW VIDEO
NextGear Capital is the industry’s leading dealer floor plan provider. We offer flexible terms and competitive pricing for your inventory financing needs. Offering car dealers, wholesalers or auction houses a revolutionary new way to buy stock for their forecourt, free up cash flow and drive sales. This auto dealer video is focused on how can sales increase using their solution.
DEALER DISCLOSURE INTRO VIDEO
Dealer Disclosure helps get an exact cost of any new car you want to purchase using their app. The app is easy to use and covers car dealerships throughout USA. The car dealer video is fast paced and neatly done.
INTERNATIONAL AUTOSOURCE PERSONAL TRANSPORTATION SOLUTION VIDEO
International AutoSource is a full service, personal transportation solution for foreign expats overseas or in the United States. An unique auto finance with features like Financing and leasing without a U.S. credit history, New and used vehicles, all makes and models. The auto financing video provides a good overview of how expats can benefit.
WHEELSAPPY PRODUCT VIDEO
WheelsAppy is a high quality, feature-rich affordable custom mobile app that helps you digitally boost your automobile dealership’s sales and awareness WheelsAppy is a mobile dealer engagement tool that creates brand interactions and makes marketing activities easy. The video provides quick product overview to car dealers.
DEALER COMPLIANCE OVERVIEW VIDEO
Dealer Compliance is a cost effective alternative to direct authorisation by the Financial Conduct Authority. The service helps dealers provide financing solution to their customers. The video highlights the need and how Dealer Compliance can achieve it.
A Dealership & Dealer Management Software can create the following videos :
- Overview Video
- Brand Video
- 2D & 3D Animated Explainer Video
- Marketing Video
- Promotional Video
- Youtube Teaser Videos
- Business Use Case Study Videos
- How To Videos
Key takeaways from the above blockchain digital marketing examples are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
With the above video examples it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are in the similar domain these videos are good start to build a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids understand Dealership and Dealer Management is continuously evolving and is an emerging segment, with a lot of transformations happening now and many more to follow in future. Let’s use the power of videos to get your word out. We will be scanning the web to find more new and innovative Dealer Management system videos & Dealer Software videos, if you have something to share do reach out to us.