B2B ads can generate awareness for your business, attract people to try your product for the first time. It is true that video marketing is used often by B2B companies to promote products or services. Videos of this type might include demonstrations, short ads or customer testimonials. Video marketing opens up a new world for B2B marketers who want to emphasize the value of their brand in an eye-catching way.
In this article we look at 20 B2B advertising examples that are on the spot. Watch these advertising videos to get ideas for marketing your own offering. Here we go:
Comcast B2B Video Advertising
Category : Telecommunications B2B Video Advertising Example
Comcast Business is a subsidiary of Comcast which has handled the sales, marketing and delivery of internet, phone and cable television to businesses. It is built for speed, profitability and growth of Business. The B2B advertising video shows how Comcast Business integrates with your business objectives and creates comprehensive marketing strategies.
Demandbase B2B Video Advertising
Category : Marketing Video Advertising Example
Demandbase is the leader in account-based marketing. It identifies, targets and closes bigger deals with your key accounts. It identifies the online activities of accounts and buying committees to capture their first moment of interest in your company. Watch the B2B advertising video to find out how you can employ the best Account-Based Advertising techniques for your business.
Remarkety B2B Video Advertising
Category : Email Marketing B2B Video Advertising Example
Remarkety is an email marketing for eCommerce simplified. It is a leading email marketing automation platform designed for and around e-commerce from the bottom up. The B2B advertising video shows how Remarkety tracks customer behavior and purchase history to recommend and send targeted email campaigns for eCommerce shops.
AT&T Cargo View B2B Video Advertising
Category : Telecommunications B2B Video Advertising Example
AT&T Inc. is an American multinational telecommunications conglomerate. It provides mobile telephone services, fixed telephone services and broadband subscription television services. The B2B advertising video shows how AT&T helps shippers mitigate risk, enhance quality control and manage cost with the help of Cargo View.
GT Nexus B2B Video Advertising
Category : Cloud Supply Chain B2B Video Advertising Example
GT Nexus operates a cloud supply chain platform that provides a connection between the supply chain and finance organizations to solve problems of supplier failures, higher costs and inability to meet demand. It connects you to a community of manufacturers, retailers, logistics service providers, carriers, trading partners and banks who are integrated to and operating on GT Nexus to improve the pace and ease and flexibility of doing business globally. The B2B advertising video shows how using GT Nexus solution helps bridge the gap between the supply chain and finance organizations to improve operational efficiency and business agility.
HootSuite B2B Video Advertising
Category : Social Media Marketing B2B Video Advertising Example
HootSuite is a social media management tool that allows users to schedule and post updates to any pages or profiles on social networking sites like Twitter, facebook and many more. The system’s user interface takes the form of a dashboard and supports social network integrations with tabs organizing all the social profiles you connect to HootSuite. The B2B video advertising will introduce to you how HootSuite can help to connect to all your social networks, reach your customers and grow your business.
Brightpearl B2B Video Advertising
Category : Retail Management B2B Video Advertising Example
Brightpearl is a inventory management software is a cloud based platform, which means you can access your data anywhere across your business, eliminating the need to update your systems. Whether your fulfillment is from a single store, multiple warehouses, outsourced or drop-shipped, Brightpearl provides centralized inventory control so you can easily maintain an accurate record of inventory levels and value. The B2B video advertising introduces the benefits of the software offered by Brightpearl.
Optsy B2B Video Advertising
Category : Field Service Management B2B Video Advertising Example
Optsy provides field service management solutions that helps services businesses of all sizes to manage their field workforce efficiently. Their solutions provide compatibility with iOS and android, work order execution, scheduling, record time and material, access to data, real-time sync, offline work capability. The B2B video advertising details the features that makes Optsy save time and result in providing a better customer service.
Tradescraper B2B Video Advertising
Category : e-Marketplace B2B Video Advertising Example
Tradescraper is a professional networking platform for b2b e-commerce that helps companies at three main fields: sales, verify suppliers and source safer their products. It provides data to seller and the buyer for selling and buying goods. The B2B video advertising explains that instead of waiting for long time you can find your buyer or the seller and do the trade of the products you need on this app.
Trusnet B2B Video Advertising
Category : B2B Marketplace Video Advertising Example
Trusnet Innovations operate marketplace where any company can go to exchange details and find the right suppliers. It helps the seller or the buyer to find the exact person that provide them the products they need and maintains the best quality contract. The B2B video advertising explains that whether they are Importers/Exporters, wholesalers, suppliers or manufacturers it will render you the best suited provider.
Stitch Labs B2B Video Advertising
Category : Retail Management B2B Video Advertising Example
Stitch Labs is an inventory management software that automatically syncs inventory, orders and data across multiple sales channels, suppliers and fulfillment locations, providing you with a holistic view and control of your business to cost-effectively increase efficiencies and scale your operations more intelligently. The B2B video advertising shows how Stitch Labs solution can streamline inventory, orders and data across multiple channels aiding in intelligent scaling of your business.
FedEx B2B Video Advertising
Category : Transport Management B2B Video Advertising Example
FedEx provides companies with smarter, faster, more efficient ways of getting the right product to the right customer at the right time and at the right price. Their broad range of outsourced services includes global inventory stocking and distribution for customers with time-critical parts and high value inventory, transportation management and cold-chain solutions. The B2B advertising video show how their solutions can develop and deliver comprehensive, integrated logistics solutions for their customers.
Avetta B2B Video Advertising
Category : Supply Chain Management B2B Video Advertising Example
Avetta is a SaaS based cloud supply chain risk management platform, designed to connect the world’s leading organizations with qualified suppliers, driving sustainable growth. A key feature is that it offers adaptive solutions tailored to an individual organisation’s needs. The B2B advertising video shows how Avetta can help organisations create, protect and grow long-term value by mitigating sustainability risks in the supply chain.
Mintt B2B Video Advertising
Category : HR B2B Video Advertising Example
Mintt is an innovative and highly effective pay-as-you-go online recruitment platform. Mintt utilises the latest in web advertising, social media and video interviewing technologies to provide an end-to-end recruitment service that can reduce costs by over 40%. Mintt provides a fixed cost recruitment solution, fully available online, which makes the recruitment process fast, efficient and easy to manage without sacrificing the quality of candidates that you attract. The B2B advertising video shows how Mintt can be used for all sizes of business.
Alibaba.com B2B Video Advertising
Category : Mobile Marketplace B2B Video Advertising Example
The Alibaba.com app is a leading wholesale mobile marketplace for global trade. You can manage your orders anytime, anywhere. It is useful as you can browse millions of products across hundreds of categories, send customized buying requests to suppliers, directly communicate with suppliers through the messenger system. The B2B advertising video explains all the benefits of the app.
LIMS Accelerator B2B Video Advertising
Category : Process Automation B2B Video Advertising Example
Eliminate manual processes and increase lab efficiency through process automation. Every pharmaceutical company need to eliminate manual, repetitive tasks and deliver high quality products that are right the first time. The B2B advertising video shows how it helps labs manage and work faster by improving both accuracy and quality.
Cloud Sidekick B2B Video Advertising
Category : Cloud Automation B2B Video Advertising Example
Introducing Velocity, the pipeline optimization platform from cloud sidekick that ensures your software release pipeline is agile from development complete to production-ready. It helps companies create a powerful layer that unite the tools of various delivery teams and can bring all it’s work into one frame without changing its process. The B2B advertising video explains that this software delivers speed, quality and reliability which matters the most in delivering the product.
Startechup B2B Video Advertising
Category : IT Services B2B Video Advertising Example
Startechup Inc. is a Global Web and Mobile Development Agency. It specializes in providing IT, Web and Mobile solutions for some of the most exciting startups and global enterprises. They also help with hiring Front end, Back end and Server administration engineers. The B2B advertising video shows the various development and design services the company provides.
Emark B2B Video Advertising
Category : Marketing Consultancy B2B Video Advertising Example
Emark is a data driven marketing technology company. Emark uses a leadership marketing technique that encourages staff members to treat clients like family and provides you with a digital marketing strategy and a complete product roadmap and consultancy. The B2B advertising video shows how Emark helps you to engage customer through marketing campaign.
Groves Agency B2B Video Advertising
Category : IT Services Advertising Example
The Groves Agency is an organization that works towards the development of business across the world through web design, web development and digital marketing. It is a complete user-centric venture that focuses on online marketing strategies. The B2B advertising video showcases how Groves helps with marketing strategy, sales processes, project management and long term customer care.
WE CAN CREATE THE FOLLOWING VIDEOS FOR YOUR OFFERING :
- Overview Video
- Brand Video
- 2D & 3D Animated Explainer Video
- Marketing Video
- Promotional Video
- Youtube Teaser Videos
- Business Use Case Study Videos
- How To Videos
Key takeaways from the above B2B advertising videos are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
With the above B2B advertising videos, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these videos, a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.