20 Tech Innovation Video Marketing Examples

In Video Production

Call it innovation on steroids, Or innovation at warp speed or just the innovation of rapid innovation. Technology is transforming innovation at its core, allowing companies to test new ideas at speeds and prices that were unimaginable even a decade ago. With increasing competition and changing customer demands, it is important to find new ways to explain and engage your customers. Video marketing is increasingly being used by tech providers to market their product and reach new clientele.

In this article we highlight 20 tech innovation videos that are awesome to watch and definitely worked for the products or solutions they represent. Learn from these great example videos to create an engaging tech innovation video. Here we go, enjoy the article:

NEMESYS Tech Innovation Video

The NEMESYS Smart Grid is an efficient way to manage electricity that uses information technology to optimise the production and distribution of electricity with the aim of improving the balance of supply and demand between producers and consumers. The 3D tech innovation video shows how NEMESYS is enabling electricity and utility operators to perform intelligent analysis and management of electricity services for powerful, smarter grids.


Wink Tech Innovation Video

Wink is a smart home solution that lets you control lights, power ,security and more through a mobile app. Their in-app Robots let you customize the way products talk to each other allowing you to control multiple devices in a single swipe. It provides you a data analysis on how much energy your devices are consuming allowing you to take measures for saving energy. The tech innovation video shows how their user friendly UI can help you control and manage your devices easily and efficiently.


GrabCAD Tech Innovation Video

GrabCAD Print allows you to save time by directly printing CAD files instead of converting and fixing STL files. Work with detailed views of your model, tray and slice preview so you can make necessary adjustments before going to print. The tech innovation video shows how GrabCAD Print can help you access files directly from any browser on your device of choice.


IBM Watson IoT Tech Innovation Video

IBM Watson IoT Platform is designed to simplify cognitive IoT development to help you harness the full potential of the Internet of Things. It offers you the tools and services you need to connect, manage, analyze and secure IoT devices and data using cognitive APIs, Weather Company data, blockchain and more. Their IoT solutions help you build specialized, integrated solutions to solve your industry and business challenges. The IBM IoT tech innovation video shows how turn devices into points of transaction and values understand usage patterns and seamlessly manage logistics and physical assets.


SESTEK Biometrics Tech Innovation Video

SESTEK Voice Biometrics answers the security needs of institutions by providing high levels of security measures and reducing costs. It uses authorized individual’s voice for biometric identity verification and thus, provides a scalable and highly secure solution for customer satisfaction and enhanced security but also. The biometrics tech innovation video shows how organizations can optimize their processes by replacing time-consuming routines, such as conventional password reset.


Ark Tech Innovation Video

ARK is a leading investment manager focused on disruptive innovation that is changing the way the world works. It identifies large-scale investment opportunities resulting from technological innovations such as robotics, big data, machine learning, blockchain, cloud computing, energy storage, and DNA sequencing. The tech innovation video shows how ARK Invest believes in delivering promising fintech opportunities.


Nuance Tech Innovation Video

Nuance Voice Biometric solutions eliminate the need for passwords, PINs and security questions. Their solutions allow customers to authenticate with their voice, by speaking a passphrase. It enables enterprises to add an unmatched level of security to conversations happening on the web site, within messaging apps and even via SMS, allowing their customers to be automatically authenticated by saying a simple voice passphrase. The animated tech innovation video shows how Nuance can help you deliver a secure and effortless customer experience.


Microsol Tech Innovation Video

Microsol is a cogeneration solution for micro-industries in developing nations that aims to provide access to energy innovation to provide electricity, heat and drinking water to a village. Microsol is based on the principle of cogeneration of electricity and heat, applying a new approach to a technology which is already widespread solar thermodynamics. The solution focuses its constraints on the design of thermal storage which only uses environmentally-friendly products. The 3D tech innovation video shows how Microsol can provide access to electricity which is reliable, efficient and inexpensive.


ANORA Tech Innovation Video

ANORA is a home automation system that enables you to have full control of all your devices from anywhere, through their app. It lets you make instant changes to lighting climate control, home entertainment center, full time home monitoring and home security. The tech innovation video shows how ANORA can help you automate processes and make your everyday life more comfortable and safe.


Infosys Tech Innovation Video

Making of a Video : View the Process of Making Google Allo's Video

The Infosys Robotic Process Automation delivers cutting edge automation and robotics and is a clear trendsetter, achieving process perfection by infusing intelligence into automation.By blending automation and artificial intelligence, Infosys delivers an innovative business process service stack. The tech innovation video illustrates that Infosys Robotic Process Automation can be implemented rapidly and that it ensures quick ROI.


wiMan WiFi Tech Innovation Video

wiMAN is an Italian startup focused on providing local businesses with network solutions. Essentially, it’s a router which comes pre-configured to your liking and lets you set it up in under a minute. All you need is a wiMAN router which connects to a DSL modem. After you set everything up, you have to register the router and you’re good to go. One of the best features that wiMAN provides its business users with is the analytics tool which works in conjunction with information provided by facebook. The animated tech innovation video shows how wiMAN can let you monitor all the usage, to help you know who spends most of the time on your network.


Optimal+ Big Data Tech Innovation Video

Optimal+ big data software leverage deep product analytics that measurably improve quality, yield and productivity for semiconductor and electronics brand owners and their suppliers. Their enterprise-grade big data software is used by companies in these industries to collect, verify and analyze all of their product data and to ensure their products meet all of the quality, reliability and functionality requirements their customers demand. The tech innovation video describes how Optimal+ enables engineers to harnesses clean Big Data sets and rules-based analytics quickly and decisively.


TEOCO Tech Innovation Video

TEOCO’s Business Analytics portfolio provides a granular view of network and business transactions, enabling CSP’s to increase revenues, margins, subscriber value and profitability. Their business analytics solutions cover cost management, routing management and financial analytics. The animated tech innovation video shows how TEOCO can help you identify ways to reduce costs and optimize resources.


AMEX Tech Innovation Video

American Express is an American multinational financial services corporation headquartered in New York City. As technology evolves, American Express is developing new and innovative ways to pay that are safe, fast, and convenient. The technology innovation video shows how AMEX provides payment options specifically EMV chip card, contactless and mobile NFC technology.


iFourZero IIoT Tech Innovation Video

FOURZERO enables machine manufacturers to take their place in the world of Industrial Internet and be aligned in for the 4th industrial revolution by integrating IIoT in their systems. They send the big data generated by your customer’s machine to the cloud in the most secure and fastest way. The collected data provides you better insight about your products and how your customers operate it. The tech innovation video highlights how iFourZero can help you improve your product design and service model and generate new revenue sources.


Teradata Tech Innovation Video

Teradata offers big data solutions for retailers helping them boost performance by assembling the right components in a seamless, stable and sustainable way. It acquires data from various sources such as operational and functional systems, machine logs and sensors, Web and social and other to enable the capture and efficiently manage data. Their Big Data Analytics Tools can be used to access customer insights, models scenarios and otherwise do their jobs and manage the business. The tech innovation marketing video highlights how Teradata can help you harness and exploit the full potential of big data assets to create and increase business value.


Unitech RFID Tech Innovation Video

Unitech offers a full-range of RFID solutions to simplify lengthy processes such as ordering, inventory management, delivery and stocking and reduce employee training time with the right tools. Their ultra-portable bluetooth companion scanners can send scans directly to your app or spreadsheet. They partner with a variety of software providers to create tailor-made solutions for businesses around the world. The tech innovation video illustrates the various RFID readers offered by Unitech and how it can help users manage data in ever more innovative ways.


Binology Tech Innovation Video

Binology is new state-of-the-art litter bin that uses solar energy and don’t need to be connected to the electricity network they are equipped with a compactor allowing them to hold 8 times more rubbish than an ordinary bin. Their software provides information on how full each bin is and this, together with road condition reports, is used to allocate drivers to the most efficient waste collection routes. The animated tech innovation video shows how Binology can reduce the cost of waste collection and improve management of waste through system reporting.


Gleematic Tech Innovation Video

Gleematic robots mimic mouse clicks and keyboard strokes of human-workers, to carry out processes using business application systems. They can perform cross-application processes like taking data from one system, entering it into another and then generating reports. The tech innovation video shows how Gleematic robots enable fast, cheap and accurate completion of routine tasks.


A technology provider can create the following videos :

  • Tech Overview Video
  • Tech Introduction Video
  • Tech Animated Explainer Video
  • Tech Marketing Video
  • Tech Promotional Video
  • Business Use Case Study Videos
  • Tech How To Videos

With the above animated tech innovation video examples it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are in the similar domain these videos are good start to build a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.

We at Advids, understand online businesses are continuously evolving, with a lot of transformations happening now and many more to follow in future. Lets use the power of videos to get your word out. We will be scanning the web to find more new and interesting tech innovation video marketing examples, if you have something to share do reach out to us.

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