Marketing explainer is a short video that explains or advertises a company’s product or service. Marketing explainer videos showcase your ideas and technologies and demonstrate as to what sets them apart and can help create a strong online presence, engaging customers on a daily basis increasing credibility.
Marketing explainer is a short video that advertises a company’s product or service and showcases its characteristics in a creative manner. A marketing explainer video is an effective communication tool used to help display a business innovation and engage with the audience.
This article highlights 20 marketing explainer examples that are awesome and created impact for their specific marketing objectives. Learn from these marketing explainer examples to create a video for your business. Here we go, enjoy the article :
Deloitte Marketing Explainer Video
Category : Management Consultancy Marketing Explainer Example
Deloitte Advisory brings together the full breadth of its capabilities into a comprehensive suite of solutions. It helps you to increase the performance of the extended enterprise and help your organization achieve your strategic business objectives. The marketing explainer video shows how Deloitte’s Enterprise Risk Management can help you strategically manage corporate exposure to the action of third parties.
Reddit Marketing Explainer Video
Category : Social Media Platform Marketing Explainer Example
Reddit is an American social news aggregation, web content rating, and discussion website. Registered members submit content to the site such as links, text posts, and images, which are then voted up or down by other members. The marketing explainer video shows how reddit connects people from all over the world.
Capgemini Marketing Explainer Video
Category : Supply Chain Management Marketing Example
Capgemini’s integrated supply chain management, planning & execution solution synchronizes all supply and demand plans with execution processes. They offer flexible, sustainable and technologically robust solutions to help you integrate your value chain. The marketing explainer video details how an organisation can achieve better efficiency through Capgemini’s SCM tool.
AT&T Marketing Explainer Video
Category : Fleet Management Marketing Explainer Example
AT&T Fleet Manager is a powerful web-based location and telematics solution that provides fleet managers with real-time and historical GPS-based information for efficient fleet management, including vehicle and driver performance, comprehensive mapping capabilities, and an in-depth suite of configurable reports. The marketing explainer video explains how AT&T can mitigate risk by detecting and addressing current and anticipating future fleet management challenges.
ICT Marketing Explainer Video
Category : Manufacturing Execution System Marketing Example
ICT’s MES solutions are provided as a suite of applications that combine visibility into real-time production status, traceability and genealogy of manufactured products. It performs analysis of production operations to identify trends and weakness, paperless management of production processes to reduce overhead and operator instruction. The marketing explainer video provides an overview of how ICT can help you integrate business critical information into your production process.
Archdesk Marketing Explainer Video
Category : Construction Management Software Explainer Example
Archdesk is an all-in one solution for the construction industry. Archdesk will help you manage and scale your business with advanced access control, custom procedures and advanced insights. The marketing explainer video shows how Archdesk can eliminate the obstacles faced in the construction process.
Wood Natural Marketing Explainer Video
Category : Home Restoration Company Marketing Explainer Example
Wood Natural Restorations is a small full-service architectural restoration and reclamation company, dedicated to preserving the vanishing heritage and culture of the Pennsylvania. They salvage, restore and recycle antique lumber and architectural elements and other vintage building materials. The marketing explainer video educates viewers on why they should choose softwood lumber as their home building material and the relevant benefits.
Pivotal Marketing Explainer Video
Category : Cloud Computing Services Marketing Example
At Pivotal, they overcome challenges associated with lengthy enterprise IT cycles by accelerating application delivery. They develop better products, together, using a proven methodology and the most powerful continuous innovation platform. Their cloud-native architecture and platform is optimized for change so enterprises can move at start-up speeds and with greater business agility. The marketing explainer video talks about their consistent efforts to provide tailored service to clients.
Captek Softgel Marketing Explainer Video
Category : Pharmaceutical Company Marketing Explainer Example
Captek Softgel International produces softgel capsules. It has an enviable reputation of reliability for solving the most complex encapsulation challenges. Its unique understanding of capsule integrity and ingredient interactions is why so many leading nutraceutical companies choose to partner with it to develop cutting edge products. The marketing explainer video highlights the main features of Captek.
Titan Marketing Explainer Video
Category : School Management Marketing Explainer Example
Titan is a scalable cloud school solution that makes school operations stronger, more effective and efficient. They provide simple straightforward yet comprehensive management and communications tools with a revolutionary and all-inclusive subscription model improving operations in education. The marketing explainer video shows how Titan can reduce workload and streamline school operations.
Trippeo Marketing Explainer Video
Category : Travel Management Solution Marketing Explainer Example
Trippeo is an expense and travel management solution that streamlines business trips with corporate travel management built right into the booking engine, so you can book according to your own needs without disrupting the company protocol. Trippeo automates the expense process and offers a modern way to book business trips with an easy and mobile-first approach. The marketing explainer video displays how Trippeo is as good for your team as it is for your business when it comes to travel management.
Planview Marketing Explainer Video
Category : PLM Solution Marketing Explainer Example
Planview Product Innovation Lifecycle Solution integrates innovation strategy with projects to meet revenue targets and apply resources to the most valuable opportunities. It streamlines your prioritization and planning process simplifying your analysis of products and projects against criteria such as technical viability, financial impact, resource capacity. The marketing explainer video shows how Planview Solution gives organizations visibility to make decisions with confidence.
Zoho Marketing Explainer Video
Category : Inventory Management Software Marketing Example
Zoho Inventory is an online inventory management software that helps you manage online and offline orders and keep track of stock levels across multiple channels. Zoho Inventory integrates with Amazon, eBay, Shopify and Etsy so your items, contacts and sales orders in these channels are imported automatically. The marketing explainer video shows how you can optimize purchases and inventory levels with ZOHO inventory.
Transition Marketing Explainer Video
Category : PLM Software Marketing Explainer Example
Transition Technologies’ PLM software offers comprehensive capabilities to help manufacturers with all phases of the product development lifecycle. It manages complex, cross-functional processes, coordinating the efforts of distributed teams to consistently and efficiently develop the best possible product. The marketing explainer video shows how their software can help you develop products that are competitive, cost-effective and high quality.
Teamleader Marketing Explainer Video
Category : CRM Software Marketing Explainer Example
Teamleader is an integrated online tool that makes 3500+ European small and medium-sized enterprises work smarter with their customer relationship management solutions. The CRM software is user-friendly, affordable, time-saving and tailored to profit your business. The marketing explainer video shows how Teamleader is easy to work with.
KPIT Marketing Explainer Video
Category : MES Marketing Explainer Example
KPIT combines extensive manufacturing industry experience and manufacturing execution systems expertise to deliver stellar MES solutions for businesses. Their solution seamlessly integrates with PLM, ERP and shop floor through preconfigured adapters to improve asset utilization and reduce production time. The marketing explainer details how KPIT can help your business achieve manufacturing excellence.
Azavista Marketing Explainer Video
Category : Event Management Solution Marketing Explainer Example
Azavista is an all in one event management solution that solves the long-standing frustrations of corporate event and conference professionals. Their event management solution improves event experience, streamlines event planning and provides data-driven reporting. The marketing explainer demonstrates how Azavista can help you grow, track and boost your event’s performance.
Parda Marketing Explainer Video
Category : App Development Firm Marketing Explainer Example
Parda is an IT & Development firm with a keen understanding of the digital world as well as a thoughtful approach to online brand positioning and optimisation. They offer a plethora of services like responsive web design, mobile application development, cloud-based software development and much more .The marketing explainer introduces the audience to the functionalities of Parda.
Access Marketing Explainer Video
Category : Supply Chain Management Software Marketing Example
Access is a supply chain management software that can aid companies in decreasing costs, managing waste and enhancing production quality. It provides effective integration of sales and billing. The marketing explainer shows how using Access helps businesses streamline their warehousing, production, planning and finances.
GreenPages Marketing Explainer Video
Category : CMaaS Marketing Explainer Example
GreenPages’ Cloud Management as a Service (CMaaS) helps customers integrate the disparate management tools deployed in their environments through an enterprise command center approach that gives a singular view into physical, virtual and public cloud workloads. The marketing explainer shows how Greenpages can reduce hardships of cloud management by equipping you with an enterprise class management solution.
WE CAN CREATE THE FOLLOWING VIDEOS :
- Overview Video
- Brand Video
- 2D & 3D Animated Explainer Video
- Marketing Video
- Promotional Video
- Youtube Teaser Videos
- Business Use Case Study Videos
- How To Videos
Key takeaways from the above marketing explainer examples are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
With the above marketing explainer examples, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop videos, a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.