Referral Marketing is one of the newest and most rewarding kids on the marketing block. A plethora of referral marketing platforms, software, solutions and platforms are vying for your attention!
Referral Marketing is a marketing strategy used to promote a product or service to new customers by word of mouth, usually when an existing customer makes a referral. Referral marketing is profitable for a business as new customers can be acquired through a referral program.
In this article we look at 20 referral marketing Video Marketing examples that are on the spot. Watch these videos to get ideas for marketing your own referral marketing offering. Here we go :
Referion Referral Marketing Video
Referion is a leading Marketing Referral Platform in Spain and the US, developed by an enterprise named Skyyield. Referion can find, organize and mobilize your contacts to bring in new sales. The referral marketing video talks about how Referion can increase sales by turning your customers into advocates.
Buzzforces Referral Marketing Video
Buzzforces is a unique referral management platform that helps companies to benefit from referral and social marketing, and gives individuals and affiliates the chance to earn an extra income. Businesses offer a reward for each sale they receive from word-of-mouth or social referral marketing. Individuals then promote those offers on their blog, Facebook, Twitter or other pages and get a commission every time their referral results in a sale. The animated referral marketing video explains how Buzforces works.
ReferralCandy Referral Marketing Video
ReferralCandy is an ecommerce store plugin that helps you get more word of mouth sales. It gives your website a referral program that invites customers to bring friends to your website. They give your customers a unique referral link that they can use to refer their friends to your store. When a purchase is made from this unique referral link, both your customer and their friends get rewarded! The referral marketing video demonstrates how ReferralCandy works.
Ambassador Referral Marketing Video
Ambassador provides a customized portal for your ambassadors to view their stats, stay engaged and promote your brand. Ambassador will increase word-of-mouth by giving you the tools to create incentives & drive referrals and evangelize your biggest fans. Ambassador’s simple integration lets you quickly and easily launch your campaign through your website, email or social media. Ambassador even integrates with the third-party software you use every day. The referral marketing video overview emphasizes on how Ambassador is trusted by industry leading brands for customer referral programs and word-of-mouth marketing.
Forewards Referral Marketing Video
Forewards makes it easy for small business owners to improve their online marketing efforts by embracing the power of customer referrals. They claim to have built their own business through word of mouth and know the power of customers referring other customers. The referral marketing video talks about how Forewards helps even the most time (or experienced) strapped ecommerce business owner tap into the power of customer referrals and word of mouth marketing.
Purium Health Referral Marketing Video
Purium is a lineup of weight loss products that’s intended to provide healthy nutrients for results. It is essentially is a multi-level marketing company that sells products related to health and diet. The animated referral marketing video talks about how it’s easier to give something away than it is to sell it, especially in this tough economy.
Amplifinity Referral Marketing Video
Amplifinity’s referral amplification software turns customer, employee and partner advocacy into revenue. Their platform provides complete referral tracking and management with complete accuracy so none are missed. Some of the largest enterprises in the country trust Amplifinity to enable high-quality acquisition while providing an engaging, fully-branded experience for their advocates. The referral marketing software video highlights the features of Amplifinity’s referral software.
Floktory Referral Marketing Video
Flocktory is a social referral marketing platform for e-commerce that directly increases sales, brand awareness and loyalty through smart referrals across social networks. They target the most influential customers with an optimized messaging and incentive mix to engage them to recruit their friends to buy while increasing brand loyalty. The referral marketing video demonstrates the benefits and features offered by Floktory.
MedVoy Referral Marketing Video
Medvoy is a globally integrated doctor to doctor referral platform that provides web based information and communications technology tools to referring providers and consultants who provide global connected care. It is one of of the top-most medical referral website over the web. The website includes details of some finest cancer specialists, doctors and surgeons. The referral marketing video talks about how MedVoy is a simple, secure healthcare referral management product, that enables healthcare entities to generate referrals, to track, to manage and to promote continuum of care.
Napier Loop Referral Marketing Video
Napier is an established Healthcare IT Products and Services Company, whose offerings are built with inputs from industry veterans, clinicians, medical authorities and patients. The NAPIER LOOP is a cloud-based referral management platform designed to simplify and strengthen collaborative care by streamlining and coordinating the 360° referral management cycle. The referral marketing video gives a brief overview of Napier Loop.
Omnistar Referral Marketing Video
The Omnistar Affiliate software was developed by OSI Affiliate to fulfill the basic need that in the industry for a user friendly software that can be used to manage multiple affiliate programs from one interface. The entire goal when developing any of their solutions has been to make it so easy to use, that any non-technical person can successfully use the software. Omnistar has a variety features like a social share Widget, discount codes and coupons, smart rewards, auto signup and customizable thank you pages. The referral marketing system video demonstrates how the Omnistar Local Referral Marketing Software makes it easy for you to create and manage a referral marketing program for your business.
Empower PPAP Production Management Video
Empower PPAP, part of the Empower QLM Software Suite, is a web-based, secure software as a service that seamlessly manages your production part approval process across your organization. Empower PPAP includes all the production tools you need to generate balloon drawings, identify key supply characteristics and create linkages between various PPAP elements. Evaluate suppliers and production readiness, generate and integrate DFMEA, PFMEA, PFD, control plans and SPC documents automatically. SPC charts, Cpk calculator, Gauge R&R calculator and graphical reports for each supply characteristic are included. The production management video showcases the key features of Empower PPAP.
Reward Dragon Referral Marketing Video
Reward Dragon is web-based referral marketing software that helps consumer service business owners increase word-of-mouth sales. It uniquely combines customer reviews, social endorsements, and referral rewards into a continuous, automated marketing campaign. The program is simple for a small business to set up and operate. The referral marketing solution video talks about how a client referral marketing program improves the bottom line and how the numbers can add up for a small business.
LeadDyno Referral Marketing Video
LeadDyno is a trouble-free, automatic system for operating an affiliate program and tracking from where their leads are coming. This affiliate tracking software can be used to recruit affiliates, help them promote and get more sales from “social sharing”. It works on any website and LeadDyno’s affiliate program is profitable because affiliates are paid a commission according to the sales. The referral marketing system video overview shows how you can drive more leads and sales starting today by setting up your LeadDyno powered affiliate program.
Refersion Referral Marketing Video
Refersion is a referral tracking app that helps you to manage your affiliate marketing program, scale your budding network and track sales activity. Keep track of your sales team, partners and customer referrals all in one platform. It lets you build your list of affiliates with tools such as the Post-Purchase Channel to automatically add customers as affiliates and the newly developed online directory, Refersion Marketplace. The referral marketing video gives a brief overview of the referral tracking app.
GetTheReferrall.com Marketing Video
GetTheReferral.com allows businesses to increase their referral business and decrease their cost per acquisition with an App Based Referral Program that is customizable and uniquely tied to their company. It is easily incorporated into any existing business model. The App and dashboard provide all the tools needed to easily track and reward those that send in referrals.The referral marketing video explainer shows how referral marketing works and how it helps businesses grow.
InviteReferrals Referral Marketing Video
InviteReferrals is a referral marketing platform that helps businesses acquire new customers. The company offers a multitude of referral program options for businesses of all sizes. InviteReferrals offers a number of reward options to suit different needs. The Instant rewards option lets you share low-value rewards that your referrers may find useful such as eBooks, free downloadable content, shareable videos, and discount coupons. The referral marketing video showcases InviteReferrals the simplest refer a friend software for mobile applications and online businesses.
ShopSocially Referral Marketing Video
ShopSocially is a comprehensive SaaS-based, social, referral and loyalty marketing platform for businesses. Leading brands like Crabtree & Evelyn, Dressbarn, Zipcar, Ulta, Beretta etc. are using the ShopSocially platform to enable referral marketing, visual commerce, customer loyalty, social login, social gamification and other such programs on their site. The referral marketing solution video talks about how ShopSocially has been consistently driving word-of-mouth promotions via social for thousands of brands and delivering positive social ROI for their social media efforts.
Business Exchange Referral Marketing Video
Business Exchange offers a structured process that helps your company build quality relationships with existing customers by collecting comments, referrals and positive reviews. This process helps build a solid business reputation maximizing your customer acquisition potential. Business Exchange makes it easy to grow your company with a streamlined way to share feedback from your existing customers. They do this by offering tools that allow you to share testimonials across social networks and enhance SEO ratings of your company’s web page. The referral marketing video talks about how Business Exchange offers visibility, creating worldwide recognition of your company through testimonials from customers.
RewardStream Referral Marketing Video
RewardStream has pioneered the referral marketing space, and specialize in the tactical execution of referral marketing programs that help brands to acquire, engage and retain their most valuable stakeholders – customers. By utilizing an innovative blend of marketing insight and proprietary technology, RewardStream turns an existing customer base into a powerful new sales channel for all of our clients. The referral marketing video explains how RewardStream can help win you customers.
SocialTwist Referral Marketing Video
SocialTwist is a leading social marketing technology provider. Their customer activation platform helps marketers drive customer acquisition, engagement and retention strategies. SocialTwist has helped a large number of customers across industries including consumer products, financial services, travel and entertainment to implement solutions for referral marketing, enhancing content engagement and launch creative social applications. The referral marketing video is a case study of one of their campaigns.
Key takeaways from the above video examples are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
With the above referral marketing video examples, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these referral marketing videos, a good start is to develop a brief of what can be the tone and style for your referral marketing videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids create custom referral marketing videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next referral marketing video requirement.