SaaS marketing video is a short video used by SaaS companies to demonstrate and advertise their platforms and solutions to customers and clients. SaaS marketing videos use engaging and easy-to-understand content to showcase the complexities behind a platform and how it functions.
In this article we look at 20 SaaS marketing videos that are on the spot. Watch these SaaS marketing videos to get ideas for marketing your own offering. Here we go :
GorillaCart SaaS Marketing Video
Category :e-commerce SaaS Platform Marketing Example
GorillaCart is the first e-commerce SaaS platform ready for more than 15 markets and languages. Their platform is completely automated and API connected with most used e-commerce marketplaces, like Amazon and Ebay. It has also an Auto-Tuning system that sends alerts about SEO problems and suggests how to fix them. The SaaS marketing video how easy it is to sell online with GorillaCart.
One Paper SaaS Marketing Video
Category : Cloud-based SaaS Platform Example
One Paper Lane is a cloud-based process automation and collaboration platform that enables businesses to improve productivity all the way through the front, middle and back office. It makes lives simpler, more pleasant and productive, by helping business globally securely manage documents, approvals, decisions, contracts, and workflows. The SaaS marketing video shows how One paper Lane helps automate and digitize paperwork relating to business processes.
Slack SaaS Marketing Video
Category : Business Communication SaaS Platform Example
Slack brings all your team communication in one place and integrates with the tools and services you use every day.With Slack Enterprise Grid, your data is protected on all levels. In a single view, you can manage security, policy, and compliance across all of Slack. The SaaS marketing video gives an insight into the features offered by Slack.
Anturis SaaS Marketing Video
Category : SaaS Monitoring Platform Example
Anturis is a cloud-based (SaaS) monitoring platform built for both external monitoring of company web services and internal monitoring of IT infrastructure, such as servers and applications. Anturis simulates user interactions to understand how website and web applications performance are. The SaaS marketing video is beautifully designed with dynamic animation and a good narrative to showcase the features of Anturis’ platform.
Librato SaaS Marketing Video
Category : Analytics SaaS Platform Marketing Example
Librato is a complete platform for real-time operations analytics that accepts metrics from any source for real-time aggregation and transformation, anomaly detection, alerting, visual analysis and storage. It is dedicated to delivering high performance, beautiful and easy to use tools that make managing your operations more fun and efficient. The SaaS marketing video shows how Librato provides the functions to monitoring for a number of IaaS, Saas and PaaS platforms, including AWS, Heroku, and AppHarbor.
Cue SaaS Marketing Video
Category : eCommerce SaaS Platform Marketing Example
Cue has set out to advance the way people shop from all over the world. It provides a software that gives retailers the ability to get to know their customers and deliver on exactly the things they want. It uncovers insights directly from the things shoppers are engaging with and can identify influencers, create personalized offers, and reward loyalty. The SaaS explainer video shows how CueConnect helps you to connect the central hub of shopping data that is quickly changing how the retail industry does business.
gMed SaaS Marketing Video
Category : Medical SaaS Marketing Example
gMed is a cloud-based Electronic Health Record (EHR) solution that helps physicians streamline their gastroenterology practices. Their gGastro software helps gastroenterologists nationwide improve efficiency, outcomes, compliance and profitability. The SaaS explainer video showcases how you can use gMed software reliably and enhance patient care.
Experitus SaaS Marketing Video
Category : Track Online Reviews SaaS Platform Example
Experitus is designed to boost and track online reviews from one platform, fully synchronized with tour guide scheduler and calendar, email manager, invoicing and CRM all in one. They are always looking out for innovative ways to make the customer’s experience easier, but also keeping the product affordable. The SaaS explainer video shows how Experitus helps you to pave the way and make it easy for your customers to leave reviews.
Uboro SaaS Marketing Video
Category : SGPS Tracking SaaS Platform Marketing Video
Uboro is a GPS tracking platform for fleet owners and managers. Track your employees & fleets. It is the most modern and beautiful tool for general managers and logisticians, which is nice to use. The SaaS explainer video gives you an overview of Uboro makes GPS tracking really simple and accessible to everyone.
ZenHub SaaS Marketing Video
Category : Software Development SaaS Platform Marketing Example
ZenHub is a lightweight browser extension that injects features directly into GitHub’s native interface. It helps you stay in your workflow without distractions, there are no new queues to check, entries to update, or priorities to manage outside of GitHub. It gets out of your way so you can focus on shipping awesome products. The SaaS explainer video shows how ZenHub helps you to work with the world’s best development team.
Enigma SaaS Marketing Video
Category : Data Recovery SaaS Solution Example
Enigma is a leading global software development company, committed to the development of innovative software solutions for some of today’s most popular smart devices. Their Enigma Recovery is a unique data recovery software that is designed to rescue deleted content from a number of smart devices. The SaaS solution video shows how Enigma’s data recovery software can recover lost data such as text messages, WhatsApp history, photos, videos etc.
CloudLIMS SaaS Marketing Video
Category : Biotechnology SaaS Marketing Example
CloudLIMS is an energetic team dedicated to help you organize your research using cutting edge technology so that you can scale up your research with virtually no capital expenditure. Their mission is to provide an affordable solution that is both configurable and secure. CloudLIMS SaaS solution video highlights the features and complete solution for individual labs in biobanks, biotech, and pharmaceutical companies.
NoviSign SaaS Marketing Video
Category : Digital Marketing SaaS Platform Marketing Example
NoviSign digital signage is a cloud-based software platform that enables users to create, manage and broadcast rich, engaging digital content as easy as drag and drop at affordable prices. Its vision is to be the gold standard broadcast platform enabling SMBs’ to broadcast their message in their own businesses. The SaaS platform video shows how the NoviSign provides easy and simple to upload your images, videos, create some rich content with cool widgets, social media widgets and interactive.
Attache SaaS Marketing Video
Category : Revenue Reporting SaaS Marketing Example
Attache is a platform that allows businesses to substitute old, redundant methods of revenue and cost recording with a better, smart method that eliminates data duplication and saves up on a lot of personnel and management costs. Attache provides insights on the recorded data in real time, helping businesses not only report and record costs and revenues but also reduce such costs and work on increment of revenues for their business, as shown in this SaaS solution video.
Sage One SaaS Marketing Video
Category : Online Accounting SaaS Platform Marketing Example
Sage One is online accounting software designed to help make it easy for small businesses to manage their finances. Sage One Accounting offers the freedom to run your business anywhere, anytime with simple secure online accounting software & online bookkeeping software. The SaaS platform video shows how Sage One’s online software can manage all accounting work with ease.
Planview SaaS Marketing Video
Category : PLM SaaS Platform Marketing Example
The Planview Product Innovation Lifecycle solution gives organizations visibility to make decisions with confidence. It integrates innovation strategy with projects to meet revenue targets and apply resources to the most valuable opportunities. The SaaS platform video shows how Planview facilitates access to critical information so that companies can manage the strategic roadmap efficiently.
FlyBilling SaaS Marketing Video
Category : Invoicing SaaS Solution Marketing Example
FlyBilling is an innovative cloud invoicing platform for any industry, any business model, and any revenue stream. Its feature rich platform services provide clients with pay-as-you-go subscription and usage-based invoicing. The SaaS solution video showcases how FlyBilling helps industries generate pay-per-subscription invoicing solutions.
Avetta SaaS Marketing Video
Category : SaaS Based Supply Chain Risk Management Platform Example
Avetta is a SaaS based cloud supply chain risk management platform, designed to connect the world’s leading organizations with qualified suppliers, driving sustainable growth. It enables comprehensive collection, and analysis of operational data to formulate a forward-looking risk profile for each partner company. The SaaS platform video shows how Avetta can help organisations create, protect, and grow long-term value by mitigating sustainability risks in the supply chain.
Dropbox SaaS Marketing Video
Category : Cloud Storage SaaS Solution Marketing Example
Dropbox is a web and mobile based file hosting service that offers cloud storage, file synchronization, personal cloud, and client software. It lets you create a special folder, synchronized the content to their servers and to other computers, and devices that has Dropbox installed. The SaaS solution video highlights how easily you can store data and important files is their secured storage server.
Wonderware SaaS Marketing Video
Category : Data Storage SaaS Platform Marketing Example
Wonderware Online makes capturing and delivering data from high value process equipment easy, by offering industrial machine/ process equipment builders, as well as industrial end users, an innovative solution for collecting, storing and delivering equipment performance data to operators, customers and service teams. The SaaS platform video shows how processes can be made efficient with the help of Wonderware.
WE CAN CREATE THE FOLLOWING VIDEOS :
- Overview Video
- Brand Video
- 2D & 3D Animated Explainer Video
- Marketing Video
- Promotional Video
- Youtube Teaser Videos
- Business Use Case Study Videos
- How To Videos
Key takeaways from the above SaaS marketing videos are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
With the above SaaS marketing videos, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these videos, a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.