20 Innovative 2D Animation Explainer Examples

In Video Production

These 2D animation examples present video as a key tool to connect better with potential customers by explaining what your business can do for them and why they should choose your service or product. Using 2D animation explainers in your marketing strategy, makes it influential and engaging plus puts a personality to your brand.

In this article we look at 20 Innovative 2D animation examples that are on the spot. Watch these 2D animations to get ideas for promoting and marketing your own offering. Here we go :

Smartwave 2D Animation Explainer
Category : Smart Device 2D Animation Example

Smartwave is a family of simple and beautiful wireless technologies that work together to make life simpler and better. It keeps a check on all your appliances while you are away ensuring security and energy saving. The 2D animation explainer highlights how Smartwave increases convenience and comfort of your home.

VocalPoint 2D Animation Explainer
Category : Telecom Consulting Service 2D Animation Example

VocalPoint Consulting is the leading telecom & cloud service consulting and brokerage firm headquartered in Central Florida. It offers solid advice on the sourcing and procurement of telecommunications and cloud services. The 2D animation explainer gives an insight into VocalPoint’s way of processing.

Zebpay 2D Animation Explainer
Category : Cryptocurrency Exchange Platform 2D Animation Example

Zebpay is a unique app which is the fastest and easiest way to buy and sell Bitcoins. It guarantees fast transaction processing and the best bitcoin rates. For buying bitcoins, make payment to their bank account and the amount shall be added to your Zebpay account in the app. The 2D animation explainer shows how Zebpay aims to control your financial destiny.

WU Money 2D Animation Explainer
Category : Global Payment Service 2D Animation Example

Western Union is a leader in global payment service that helps people and businesses move money and helps grow economies. The power to send money around the world is in your pocket with the Western Union Money Transfer app. The 2D animation explainer shows how you can partner with Western Union Bill Payments to build and execute your mobile payment strategy.

WebEngage 2D Animation Explainer
Category : User Engagement Platform 2D Animation Example

WebEngage is a multi-channel user engagement platform which automates communication across users’ life-cycle. It builds enriched user profiles for every single user using your website and/or mobile app. The 2D animation explainer shows how WebEngage automates user engagement and helps you retain and grow your user base.

Cocoon 2D Animation Explainer
Category : Property Management Services 2D Animation Example

Cocoon is a real estate agency that makes the home buying and selling simple, painless and stress-free. It helps you have immediate access to the Cocoon network experts like lenders, home inspectors and mortgage bankers to help you find home of your dreams. The 2D animation explainer shows how Cocoon is the enlightened way of buying and selling your home.

Silverchef 2D Animation Explainer
Category : Funding Solutions 2D Explainer Example

Silver Chef is Australia’s dedicated hospitality equipment funding solution which helps start-up cafes expand them to large restaurants and hotels. It provides a flexible equipment funding solution to customers through Silver Chef’s Rent-Try-Buy solution in the hospitality industry. The 2D animation explainer explains how Silverchef enables small businesses to procure hospitality equipment without the need for a large upfront capital outlay.

KYNGO 2D Animation Explainer
Category : Social Media App 2D Explainer Example

Kyngo is a Q&A based social connectivity app that shares and monetizes knowledge. It requires no cars, spare bedrooms, tools, or special skills and everyday people are eager to share their local knowledge. The 2D animation explainer highlights the user-friendly features offered by Kyngo.

BuzzWinx 2D Animation Explainer
Category : Digital Marketing Platform 2D Explainer Example

Buzzwinx is a social media marketing partner that designs and produces relevant storytelling and social media experiences for clients’ audiences. It has modern and specialized techniques that provides an engaging experience to the audience. The 2D animation explainer showcases how BuzzWinx engages, attracts and retains clients on social media.

Lavit 2D Animation Explainer
Category : Cold Storage Solutions 2D Explainer Example

Lavit offers single serve, cold beverage systems for the US commercial and retail markets. It allows users to insert recyclable aluminum capsules to create a variety of healthy and great tasting beverages, which include iced teas, lemonades, flavored waters, and energy and sports drinks. The 2D animation explainer shows how Lavit helps in making the beverages healthier compared to other drinks.

Making of a Video : View the Process of Making Google Allo's Video

Digitrio 2D Animation Explainer
Category : Digital Marketing Firm 2D Animation Example

Digitro is a digital marketing agency that has been formed by a team of experienced marketers looking to provide SEO solutions to clients. It provides measurable and trackable metrics via call tracking & web analytics with its cutting edge tools. The 2D explainer video showcases how Digitrio helps customers identify goals, innovate their marketing strategies and improve their conversions.

StraightSource 2D Animation Explainer
Category : Marketing Consulting Services 2D Animation Example

StraightSource provides brilliant leads for your business by consolidating the absolute best promoting arrangements. It coordinates every arrangement into one intense advertising trident. The 2D explainer video shows how one can build deals and income for business by using StraightSource marketing solutions.

Orataro 2D Animation Explainer
Category : Communication Tool 2D Animation Example

Orataro is the ultimate school to parent communication tool. The app provides schools with an easy way to tell parents and guardians everything they need to know about school news and every minute detail about a child’s activity in school. The 2D explainer video highlights the hassles of school and parent communication, while introducing Orataro as the perfect solution.

SimpleFX 2D Animation Explainer
Category : Trading Platform Explainer Example

SimpleFX is a robust online trading provider, offering trading with Forex CFDs on Bitcoins, Litecoins, indices, precious metals and energy. Its solution offers customers a simple solution with the best pricing, execution and liquidity, innovative trading technology and variety of trading instruments. The 2D explainer video shows how SimpleFX enables trading of currencies and commodities quicky and easily.

Roomcase 2D Animation Explainer
Category : Booking Software 2D Animation Example

Roomcase is an online room booking software that allows users to book hotel rooms and private lodges such as apartments and suites. It provides channel management which updates the online sites according to room availability of hotels. The animation explainer showcases how Roomcase promotes booking of private lodges and hotel rooms.

Cellular 2D Animation Explainer
Category : Business Management Software Explainer Example

Cellular Solutions works with some of the world’s leading business management software providers to offer tools that amplify sales and build customer relationships. Its scalable manufacturing software diminishes the need to manually re-enter and sync data between disparate systems. The animation explainer tells how Cellular Solutions speeds up theb manufacturing time of businesses significantly.

Open Web Technology 2D Animation Explainer
Category : Consulting Services 2D Animation Example

Open Web Technology SA was launched as a Swiss-based digital technology consulting boutique with global reach. With almost 100 employees, it composes of a group of seasoned consultants and high-tech entrepreneurs, surrounded by a team of young professionals, all graduated from leading institutes of technology. The animation explainer showcases how the Open Web team provids digital transformation consulting services for high growth companies.

RichMond 2D Animation Explainer
Category : Telecommunication Services 2D Explainer Example

Unlike other providers who have a limited number of telecom offerings, Richmond present an array of phone systems and services so companies can choose the one that best fits their needs. For those who want to upgrade their telecom systems from analog to digital, a wise move for growing companies, Richmond is the perfect choice. The animation explainer gives an insight on all the features Richmond has to offer.

Groves Agency 2D Animation Explainer
Category : Digital Marketing Platform 2D Animation Example

The Groves Agency is an organization that works towards the development of business across the world through web design, web development and digital marketing. It is a complete user-centric venture that focuses on online marketing strategies. The animation explainer showcases how Groves Agency helps to build a business that works.

Cook & Cure 2D Animation Explainer
Category : Healthcare Software 2D Animation Example

Cook & Cure is the first of its kind, personalized, interactive health library app with an ever-growing database of common health concerns, health goals, and dietary preferences that combine to create your unique health profile. Cook & Cure finds you quality nutrition and natural health information tailored exactly to you. The 2D animation shows how Cook & Cure helps you maintain a healthy life.


  • Overview Video
  • Brand Video
  • 2D & 3D Explainer Video
  • Marketing Video
  • Promotional Video
  • Youtube Teaser Videos
  • Business Use Case Study Videos
  • How To Videos

Key takeaways from the above 2D animation examples are :

  • Build a strong creative brief
  • Find a reference video or combine multiple video elements from different sources
  • Work with a company that can understand your video production requirement easily

With the above 2D animation examples, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these 2D animations, a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.

We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.

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