Healthcare marketing videos have helped many companies achieve high branding and marketing goals, enabling them to have a competitive edge over others in the industry. Make your own healthcare advertising video to enable great customer interaction and higher sales of your healthcare product, service or solution.
Healthcare product marketing refers to promote your health device, product, medicine to reach new customers. this marketing helps people to understand the new product and make a responsive buying decision.
In this article we look at 20 healthcare product marketing & advertising video examples that are on the spot. Watch these healthcare advertising examples to get ideas for marketing your own offering. Here we go :
Headspace Healthcare Marketing Video
Category : Meditation App Advertising Example
Headspace is meditation made simple. The app has many online techniques that are easy-to-learn, fun-to-do and relevant to your everyday life. Scientifically proven to help you de-stress, get more sleep, gain more self-control and worry less this bite-sized exercises will help bring some calm and clarity into a very busy life. The healthcare marketing video shows how meditation can help you stay stress-free and provide calmness and care to your mind.
Dentisse Healthcare Product Video
Category : Oral Healthcare Product Advertising Example
The Dentisse premium oral care product, a natural fluoride-free toothpaste uses natural kaolin clay and an alcohol-free mouthrinse. It provides platelets that slide across the tooth enamel, removing plaque and surface stains and polishing more gently and effectively than any other toothpastes in the market. The healthcare product video shows how Dentisse Oral Care toothpaste is a healthier way to obtain dental perfection.
MenaQ7 Healthcare Marketing Video
Category : Healthcare Supplement Product Marketing Example
NattoPharma is dedicated to delivering premium products that have proven beneficial for human health. MenaQ7 is naturally fermented using chickpea protein, offering an all-trans vitamin K2 that is free from gluten, soya and other allergens and is suitable for vegans and vegetarians. The healthcare marketing video demonstrates the health based supplement that provides the superior form of vitamin K for optimum bioavailability and delivery to the body.
Eclipse Healthcare Product Marketing
Category : Hearing Aid Marketing Example
Eclipse puts the most advanced hearing technology exactly where it belongs i.e out of sight. It’s tiny in size, almost invisible and delivers excellent sound quality and comfort. It eliminates the muffled effect typical of other in-the-ear hearing aids. The healthcare marketing video shows Siemen’s most sophisticated device Eclipse as the ultimate in discreet hearing aid.
FeverFrida Healthcare Advertising Video
Category : Smart Thermometer Advertising Example
FeverFrida is a product that allows parents to monitor their toddler’s health remotely, allowing them to provide it with the needed care and attention whenever required. It is a tiny monitor that can be attached to the baby’s belly which measures the baby’s temperature and reporting it to the mother’s phone via an application. The mother can then track the child’s temperature on her mobile phone via an application. It also allows parents to provide this data to their pediatrician, making the data and insight more accurate, as shown in the healthcare advertising video.
Comarch Healthcare Marketing Video
Category : E-Care Platform Marketing Example
Comarch PMA is a small portable device dedicated to mobile patients staying outside the hospital environment. The device allows for registration and monitoring of patients vital signs. It is small in size and comes with a touch screen for maximum comfort and ease of use. The healthcare marketing video shows how Comarch PMA is the ultimate choice for patients with busy lives.
Respimat Healthcare Product Video
Category : Inhalation Spray Product Marketing Example
Respimat soft mist inhaler is a new generation inhaler from Boehringer Ingelheim developed for use with respiratory drugs. It’s handheld soft mist inhaler in which, medication is in the liquid form, converted into mist from, which is then inhalable. The healthcare product video shows the mechanism of this innovative inhaler, delivering bronchodilators to patients with asthma or chronic obstructive pulmonary disease.
Cyclo Power Healthcare Product Video
Category : Dietary Supplement Product Marketing Example
Every now and then, health science surges ahead with a breakthrough that is both ingenious and simple. That’s where Cyclopower comes in. It’s a natural bioactive booster for more effective dietary supplementation. The healthcare product video showcases how Cyclopower enhances the activity of other natural ingredients and aid delivery with the body for targeted benefits.
mHealth Healthcare Advertising Video
Category : Healthcare Mobile App Advertising Example
Johnson and Johnson have come up with an initiative called mHealth to help educate and advise mothers on how to take care of their babies by getting the information in the palm of their hand. These mothers are communicated with, using text and even voice messages, throughout her pregnancy and also into the first year of infancy, in the language she speaks. The healthcare advertising video shows how mHealth can ingrain confidence in the expecting mother that she can care for her child effortlessly.
You Plus Relief Healthcare Advertising Video
Category : Pain Relief Product Advertising Example
You Plus Relief is packed with 30 incredible ingredients, combined to provide instant relief, target inflammation and increase blood flow. It’s vanishing scent and zero toxins make it perfect for frequent use over extended periods of time. The healthcare advertising video shows how this pain relief cream is the best solution for body pain.
Livi Healthcare Advertising Video
Category : Medication Dispenser Product Advertising Example
Livi is an automated pill dispenser that helps your loved one manage a complex medication schedule on their own, without hands-on help from a caregiver. It can dispense up to 15 pills of different sizes and shapes, multiple times a day or as needed. The healthcare advertising video example shows how useful Livi has proven for those who wish to be independent and take their medication on time.
EASYMAX Healthcare Product Video
Category : Glucose Monitoring System Advertising Example
EASYMAX offers you a choice of term lengths as well as the freedom to switch between the fixed and floating rate once per month. The EasyMax family of Blood Glucose Meters has the same features as more expensive brands, and in some cases more. It is highly reliable for over 20,000 continuous tests. The healthcare product video guides you how to run a test properly via EASYMAX® Mini glucose monitoring system.
ElastiMed Healthcare Marketing Video
Category : Orthopedic Device Advertising Example
ElastiMed offers the next generation of smart, wearable healthcare product for improving patients lives. It’s compression stocking device made from EAP is designed to be worn throughout the day for massaging the leg, mimicking calf muscle contractions and improving blood flow. The healthcare marketing video shows easy to wear and lightweight compression device.
Argus Healthcare Product Video
Category : Retinal Prosthesis System Advertising Example
Argus is the world’s first and only approved device intended to restore some functional vision for people suffering from blindness. It is indicated for use in patients with severe to profound retinitis pigmentosa. A miniature video camera housed in the patient’s glasses captures a scene and triggers similar vision in the patient’s eyes. The healthcare product video shows how Argus II is an unique device changes the lives of people affected by blindness.
Oral-B Healthcare Marketing Video
Category : Oral Healthcare Product Advertising Example
Oral-B PRO 5000 SmartSeries with Bluetooth Connectivity electric rechargeable toothbrush is a revolutionary way to take care of your oral health. It has an oscillating head for a deep clean and offers five unique modes to meet every dental need. The healthcare marketing video showcases the smarter way to taking care of oral health with advanced bluetooth connectivity features to get real-time feedback.
Apple Healthcare Product Video
Category : Healthcare Wearable Product Marketing Example
Apple has introduced a game-changing diabetes treatment technology for Apple Watch Series 3 which uses interchangeable smart watch bands that contains specialized built-in sensors. Apple’s sights are now set on the epidemic of diabetes, and they have also introduced a glucose monitoring feature in the Apple Watch. The healthcare product video shows how Apple has integrated personal health care safety with their new technology.
Miracle-Ear Healthcare Product Video
Category : Hearing Aid Product Advertising Example
Miracle-Ear has introduced newest technology – GENIUS 2.0 with speech isolation. It is fully-programmable, fits directly in the ear canal, is designed to make listening easier and improves speech understanding in a many different noisy environments. The healthcare product video shows the smallest hearing aid with latest technology & is conveniently adjustable via the GENIUS control mobile app.
Nutrilite Healthcare Marketing Video
Category : Dietary Supplement Product Marketing Example
The Nutrilite antioxidant supplement contains isolated Vitamin C & acerola cherry concentrates & citrus bio-flavonoids which are naturally associated with vitamin C in fruits. Vitamin C acts as an antioxidant and provides defence against free radical damage. The healthcare marketing video introduces Nutrilite’s vitamin C plus tablets that are plant based nutrients that keeps your body naturally strong.
Phonak Healthcare Advertising Video
Category : Hearing Aid Advertising Example
Phonak strives to help people with hearing loss to enjoy the delight of hearing and live life without limitations. The modern technology based versatile products offer a life without limitations for people suffering from mild or severe hearing loss. The healthcare advertising video shows the hearing aids that offer exceptional hearing experience.
T:slim Healthcare Marketing Video
Category : Diabetes Management Product Marketing Example
Tandem Diabetes Care has presented the T:slim Insulin Pump, the first insulin pump with a touch screen that embodies a fresh new design approach and offers the most requested features asked for in a next-generation insulin pump for diabetes. The healthcare marketing video illustrates the main features of the high class insulin pump.
WE CAN CREATE THE FOLLOWING VIDEOS FOR YOUR COMPANY :
- Overview Video
- Brand Video
- 2D & 3D Animated Explainer Video
- Marketing Video
- Promotional Video
- Youtube Teaser Videos
- Business Use Case Study Videos
- How To Videos
Key takeaways from the above healthcare advertising examples are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
With the above healthcare marketing video examples, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these healthcare marketing videos, a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.