20 Excellent Startup Marketing Video Examples

In Video Production

Startups are exciting, creating new stuff and disrupting. Video marketing is increasingly being used by startups to market their offerings and reach new clientele.

In this article we highlight 20 Excellent Startup Marketing Video Examples that you must watch and which definitely worked for the products or solutions they represent. Learn from these great startup marketing videos to create an engaging introduction video for your startup. Here we go, enjoy the article :


Meltwater Startup Marketing Video

Meltwater is a broadcast monitoring platform that enables businesses to monitor, track and analyze print, online and social coverage related to your industry. It provides instant insights to the editorial footprint and social echo of your releases and blog posts. The Startup Marketing video, created by a Startup video production Studio, gives an insight on how Meltwater can help you understand competition and keep you updated with the latest trends.

Brightpearl Startup Marketing Video

Brightpearl is a Retail stockpile management software is a cloud based platform, which means you can access your data anywhere across your business, eliminating the need to update your systems. Whether your fulfillment is from a single retail store, multiple warehouses, outsourced or drop-shipped, Brightpearl provides centralized stockpile control so you can easily maintain an accurate record of supply levels and value. The Startup Marketing introduces the benefits of the software offered by Brightpearl.

FIWARE Startup Marketing Video

The FIWARE platform provides a rather simple yet powerful set of APIs that ease the development of Smart Applications in multiple vertical sectors. An open source reference implementation of each of the FIWARE components is publicly available so that multiple FIWARE providers can emerge faster in the market with a low-cost proposition. The startup marketing video by FIWARE demonstrates how car navigation can be enriched by means of real time context data coming from smart cities.

Capture 2 Proposal Startup Marketing Video

Capture 2 Proposal is a secure, cloud-based, all-in-one business development solution that empowers business developers to effectively identify federal contracting opportunities, evaluate win probability, oversee pipeline and capture efforts and manage proposal efforts. The Startup Marketing video shows how Capture 2 Proposal is the most comprehensive business development solution in the market because of the features it offers.

Alstom Startup Marketing Video

Alstom is a global leader in the world of power generation, power transmission and rail infrastructure and sets the benchmark for innovative and environmentally friendly technologies. Alstom builds the fastest train and the highest capacity automated metro in the world, provides turnkey integrated power plant solutions. The animated startup marketing video shows how Alstom contributes to the concept of smart cities and transforms the city for a smarter use of energy.

AuroraView Startup Marketing Video

AuroraView’s RFID solutions for moving, storage & distribution industry. Their solutions provide Real-Time, accurate location of your packages, container, vaults. Their solutions allows you to track any trackable object for location as-well-as special-attributes, such as customer name, destination, order information, etc. The Startup Marketing video shows how their solutions can help you effectively manage the trackable items and ensure streamlined operations.

WhizTags Startup Marketing Video

WhizTags is a young, Australian tech startup aiming to sell nothing but the highest quality products. WhizTags are water-resistant NFC tags, meaning you can carry them around without fear of getting them wet. They’re incredibly solid and are designed to just work. Their tags are constructed from rigid PVC and are designed to survive in a bunch of different environments – hot or cold. Our key rings are built from solid ABS. The Animated Startup Marketing video gives an introduction to some quick uses for the NFC Tags.

Jobber Startup Marketing Video

Jobber is a mobile field service management software that helps you organize your field service business and manage your mobile team. It allows you to stay in touch with your employees, assign them to jobs and see their progress and location in real time. The Startup Marketing video shows how Jobber can help you manage your business efficiently by helping you track your expenses, invoices, payments, and more.

U&Me Plus Startup Marketing Video

U&Me Plus uses advanced technology and tools for data encryption to secure your most valuable collected data and works on all the devices like android, iPhone, windows and blackberry as well. It offers an option to centrally manage all your company’s tasks and activities centrally managed. The Startup Marketing video shows how U&Me Plus enables teams to do their best work done faster.

Reddcoin Startup Marketing Video

Reddcoin is the social currency that enriches people’s social lives and makes digital currency easy for the general public. Reddcoin achieves this by integrating a digital currency platform seamlessly with all major social networks to make the process of sending and receiving money fun and rewarding for everyone. The Animated Startup Marketing video shows how Reddcoin enables easy sending and receiving of money on social media.

Microtronics Startup Marketing Video

Making of a Video : View the Process of Making Google Allo's Video

Microtronics provides Machine-to-Machine technology and supports manufacturers and system integrators in making their products ready for the Internet of Things. It provides you optimised data volume combined with IT security to enable stable, international IoT applications. The Startup Marketing video shows you how Microtronics can support you in generating new revenue streams and in increasing customer loyalty.

Cyient Startup Marketing Video

Cyient Insights strives to turn data into potential powerhouse. Their core DNA is a team that loves the ‘Data’. Team Cyient-Insights strives each day to enable their customers drive business innovation and deliver quantifiable business results through smart data analytics and actionable intelligence. The Animated Startup Marketing video shows how Cyient fuels the insight behind machine and equipment data enabling their customers to keep production at a maximum and equipment operation running.

Selinko Startup Marketing Video

This identity enables it to offer brands authentication, grey market detection and consumer engagement services through the integration of an NFC tag in the products. By using an NFC (Near Field Communication) smartphone or device to scan the chip embedded in the tag and the Selinko mobile application platform, any industry player or consumer can easily verify the authenticity of the bottle, confirming that it has not been previously opened. The Startup Online Marketing video shows how the chip confirms that the capsule on the bottle has not been tampered with and the cork has not been removed.

JumpStart Africa Startup Marketing Video

JumpStart Africa is the first crowdfunding platform to revolutionize the way the world supports Africa by backing innovative projects developed by African entrepreneurs.Defining the campaign length, fundraising goal and a video creation of the same is all that is needed to get started with JumpStart Africa. The Startup Marketing Video shows how JumpStart makes securing fund easy for an African entrepreneur.

ENER-G Startup Marketing Video

ENER-G’s cogeneration systems create electricity and heat simultaneously and reduce carbon emissions, while cutting electricity costs by approximately one third. ENER-G Combined Power undertakes Combined Heat and Power (CHP) projects from the initial design stage to the long term care of the installation. It lets you use Combined Heat and Power to cut down on energy bills and reduce carbon emissions. The Startup Marketing video shows how ENER-G their CHP solution can benefit hospitals, fire stations and homes.

Talentsoft Startup Marketing Video

Talentsoft makes cloud talent management software that provides concrete results in recruitment, performance, career development, learning, as well as compensation management. Whatever your sector, the size and culture of your company, your organizational structure and HR processes, and wherever you’re based, their application is easily adapted and configured to exactly match your needs. The Startup Marketing video shows how Talentsoft puts your employees aspirations at the heart of your company’s HR strategy, giving both employees and managers smart and personalized HR content.

Workhive Startup Marketing Video

Workhive simplifies communication and collaboration across multiple teams within and outside the organization. It’s simplistic, sleek and loaded with features that helps your team members work efficiently. The Startup Marketing video shows how Workhive is the easiest way to communicate with team members.

LikeProperty Startup Marketing Video

LikeProperty is a crowdfunding property investment platform which breaks down the barriers to entry for potential commercial property investors. It uses crowdfunding to open up the Irish commercial property market to the general public. The Startup Marketing video shows how LikeProperty helps crowdfunding the property deals through its due diligence process.

Healthfirst Startup Marketing Video

Healthfirst is a provider-sponsored health insurance company that serves members in downstate New York. It offers top-quality Medicaid, Medicare Advantage, Child Health Plus and Managed Long Term Care plans. It also offers Healthfirst Pro and Pro Plus, Exclusive Provider Organization (EPO) plans for small-business owners and their employees, and Healthfirst Total, an EPO for individuals. The animated startup marketing video shows why Healthfirst is the most affordable health insurance plan available in New York.

Coverfox Startup Marketing Video

Coverfox health insurance policy covers the entire family and helps you recharge or restore the exhausted policy. It offers comparisons across various parameters, by filtering your requirements through algorithms to find the perfect policy. The Startup Online Marketing video explains the restore and recharge feature offered by Coverfox.


With the above startup marketing video examples for website it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these videos a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.

We at Advids, create custom startup marketing videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus marketing videos for businesses and startups, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with startup marketing videos.

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