Marketing and advertising in the medical profession have been undergoing a transformation in the past 15 years. Until the late 1990s, medical practitioners were subject to tight restrictions, which meant they could do little more than advertise their address and opening hours. Any attempt to advertise special skills or services could result in a breach of the medical practice act in most states. Today, medical practitioners use a variety of media to market and advertise their services to attract patients and referrals.
In this article we look at 20 Excellent Medical Promotional Video Examples that are on the spot. Watch these videos to get ideas for marketing your own Medical offering. Here we go :
BQG Medical Promotional Video
Pioneering a new generation of creative experts, Biotech Quality Group has redefined the industry standards for Quality practice optimization in life sciences organisations. Their tailored solutions, as the Apollo Maturity™, are based on proven methodologies and a collaborative approach. They help customers improve regulatory compliance, increase efficiency and gain a competitive edge. The medical promotional video communicates the support provided by BQG – from evaluation to implementation, ensuring sustainable growth and timely delivery of cost-effective solutions.
Advanced Bionics Medical Promotional Video
Cochlear implants are the only medical technology able to functionally restore one of the five senses. Unlike hearing aids, which amplify sound, cochlear implants are electronic devices that bypass the damaged part of your inner ear so that you can hear your best. At AB, our mission is to improve lives by developing, manufacturing, and supporting high-quality, state-of-the-art hearing technology for those with significant hearing loss. The medical promotional video illustrates how AB offers the most sophisticated cochlear implant system on the market.
Weck® EFx Shield™ Medical Promotional Video
The Weck EFx® Shield™ Fascial Closure System, is designed to minimize complications and costs associated with post-operative port-site herniation. The Weck EFx® Closure System design provides reproducible, uniform closure across varying patient anatomy that is confident, clear and controlled. It delivers an unassisted approach to the delivery and retrieval of sutures for port site closure. The medical promotional video presents Weck EFx® Shield™ Fascial Closure System as an efficient and simple way to capture all layers of fascia.
Stryker Medical Promotional Video
Stryker is one of the world’s leading companies in medical technology. It is dedicated to help foot and ankle surgeons treat their patients more efficiently while enhancing patient care and the overall healthcare experience. Constantly driven to innovate, Stryker offers a diverse array of advanced medical technologies and a comprehensive portfolio of products. The medical promotional video shows that Stryker is there to make healthcare better.
Orthopedic EDG® Medical Promotional Video
EDGe Surgical is a medical device start-up with the first single-use Electronic Depth Gauge used to accurately and safely place orthopedic and spinal surgical screws. Their devices aim to set a new standard of care in the orthopedic surgical setting by improving accuracy when selecting screws to fuse bone fractures and mitigating bioburden contamination risk – a leading cause of surgical site infections (SSIs). The medical promotional video gives a glimpse of EDG’s capability in the medical sector.
Intubix Medical Promotional Video
Intubix is designed to combat the inherently difficult task of placing a nasogastric or orogastric tube following endotracheal intubation. No more will you need to deal with bleeding noses of your patients on blood thinners, tubes curling around in the patient’s mouth or treating ICU sinus infections due to a tube blocking the sinus passages. The medical promotional video elaborates the role of Intubix in respiratory care.
Bayer Pharmaceuticals Medical Promo Video
Bayer is a Life Science company with a commitment to patient safety. One of their major core competencies is improving people’s quality of life by preventing, alleviating and treating diseases. The Bayer culture embraces patient safety: putting patients first is a value we all hold dear. The medical promo video justifies how Bayer lives this value each and every day as a trusted partner for healthcare professionals, regulatory authorities, patients and users.
Estech COBRA Fusion Medical Promo Video
The Estech COBRA Fusion 150 Surgical Ablation System incorporates a unique suction design that gently pulls tissue out of the path of circulating blood to eliminate the heat sink effect, during both bipolar and monopolar modalities. It includes two ground pads, one suction canister and suction tubing. The medical promo video highlights that the Fusion 150 is truly minimally invasive with a versatile and flexible design that is easy to use in concomitant and standalone endoscopic epicardial ablation.
Lionbridge Medical Promo Video
Lionbridge Life Sciences is dedicated to providing exceptional translation and globalization services that help our customers transform innovation into global health. Lionbridge Life Sciences offers sophisticated, scalable solutions backed by industry-leading expertise and built to overcome the complexities of global communications. The medical promo video shows how Lionbridge brings translation quality, compliance and efficiency on medical grounds.
Solitaire™ FR Medical Promo Video
The Solitaire™ Revascularization Device is indicated for use to restore blood flow in the neurovasculature by removing thrombus for the treatment of acute ischemic stroke. It reduces disability in patients with a persistent, proximal anterior circulation, large vessel occlusion and smaller core infarcts who have first received intravenous tissue plasminogen activator. The medical promo video shows how the Solitaire Platinum devices are enhanced with distinctive evenly spaced platinum markers to provide improved visualization for accurate alignment and retrieval.
GeneTech Medical Promo Video
GeneTech pioneered genetics services in India and remains the most comprehensive genetics laboratory today offering a wide range of services. GeneTech has built a strong team of genetic technologists and counselors who drive the laboratory’s emergence today as well a respected scientific organization. GeneTech works closely with doctors helping them apply advances in medical genetics in their day to day practice. The medical promo video casts GeneTech as a leading genetics testing laboratory with most comprehensive directory of genetic tests.
WATCHMAN Medical Promotional Video
The WATCHMAN Left Atrial Appendage Closure Device is a proven alternative to long-term warfarin therapya for stroke risk reduction in patients with atrial fibrillation. It is intended to prevent thrombus embolization from the left atrial appendage and reduce the risk of life-threatening bleeding events in patients with non-valvular atrial fibrillation who are eligible for anticoagulation therapy or who have contraindication to anti-coagulation therapy. The medical promotional video shows how Saint Thomas Health is dedicated to transforming lives through innovative medical solutions.
Ion Torrent Medical Promotional Video
Ion Torrent™ technology directly translates chemically encoded information (A, C, G, T) into digital information (0, 1) on a semiconductor chip. This approach marries simple chemistry to proprietary semiconductor technology. Just as the microprocessor enabled desktop computing to displace the mainframe, semiconductor technology will inevitably democratize sequencing, putting it within the reach of any lab or clinic. The medical promotional video explains the significance of Ion Torrent in the medical field.
Arcuro Medical Promo Video
Arcuro Medical’s meniscus repair system allows the entire procedure to be performed inside the joint space, using suture material only and requiring one entry into the joint. Arcuro’s proprietary SuperBall repair system consists of an all-suture, knotless anchor and delivery system for a safe, reliable, and effective meniscus repair. The medical promo video illustrates how Arcuro Medical is developing an all-suture, “all-inside” meniscus repair system.
Deloitte ConvergeHEALTH Medical Promo Video
ConvergeHEALTH combines powerful analytics and data models with Deloitte’s leading consulting services to enable health systems, health plans, governments and life sciences firms to answer the “hard questions” in health care. ConvergeHEALTH brings powerful, demonstrated analytics platforms and data models from Recombinant by Deloitte, advanced proprietary and open source analytics, content and benchmarks through collaboration with industry leaders and deep experiences from Deloitte’s Life Sciences and Health Care. The animated medical promo video describes Deloitte’s new paradigm of value-based, personalized medicine.
Earlens Medical Promotional Video
Earlens Corporation is a privately held company committed to providing hearing impaired patients a hearing solution that will change the standard of care for sound performance. The company has developed the Earlens Hearing Aid, the first hearing device to use light to transmit sound. The Earlens Hearing Aid enables delivery of an ultra-wide frequency range (from 125-10,000 Hz) while minimizing feedback. The animated medical promotional video presents the revolutionary hearing solution provided by Earlens.
Fresenius Medical Promo Video
Fresenius Medical Care North America is the premier healthcare company focused on delivering the highest quality care to people with renal and other chronic conditions. From dialysis care and technology to specialty pharmacy services to in-hospital care coordination to laboratory services, Fresenius Medical Care North America provides best-in-class care for the full spectrum of patients health needs. The medical promotional video provides an overview of Fresenius and what it does to help people living with complex chronic medical conditions.
Phoenix Philips Volcano Medical Promotional Video
Philips looks beyond technology to the experiences of consumers, patients, providers and caregivers across the health continuum – from healthy living and prevention to diagnosis, treatment and home care. They unlock insights leading to innovative solutions that enable better care at lower cost. With leading research, design and innovation capabilities, they partner with customers to transform the delivery of healthcare. The medical promotional video shows how Philips unique, hybrid atherectomy option helps physicians tailor the treatment approach for each patient.
Dohmen Life Science Services Medical Promo Video
DLSS was created with the belief that a new therapeutic model was emerging in response to converging trends. Trends empowered by healthcare consumerization, emerging technology, increasingly sophisticated analytics and advances in precision medicine. The medical promo video justifies Dohmen as a company driven by a single vision – to create an efficient, effective and easy to use health experience.
Forge Medical Promo Video
Forge Medical is a leading developer of innovative medical technologies to improve patient outcomes, provide solutions to common problems, and reduce health care costs. Their platform technology within the VasoStat™ Hemostasis Device offers a unique solution to obtaining hemostasis while maintaining radial artery hemostasis intended for improving outcomes within the growing field of transradial coronary and noncoronary therapies. The medical promo video evinces Forge Medical’s focus over the puncture site to achieve hemostasis by maintaining precise alignment over the radial artery across the needed range of pressure.
Key takeaways from the above video examples are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
With the above Medical Promotional video examples, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these Medical Promotional videos, a good start is to develop a brief of what can be the tone and style for your Medical Promotional videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids create custom Medical Promotional videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next Medical Promotional video requirement.