The car industry is evolving from a mechanical business to one that is more software oriented, advanced driver-assist systems are designed to eliminate both the physical and psychological after-effects of a collision by eliminating the possibility of ever getting into an accident.
Anti-lock brakes, electronic stability control and traction control have been around for decades, but aren’t as noticeable. Today’s more advanced driver assist systems like adaptive cruise control, automated emergency braking or blind spot monitoring are more intrusive. They provide motorists with essential information about their surroundings and compensate for the driver’s ignorance.
In this article we look at 20 Driver Assistance System Video Marketing examples that are on the spot. Watch these videos to get ideas for marketing your own driver assistance solutions.. Here we go :
Honda Driver Assistance Solution Video
Honda’s ADAS is a suite of adaptive safety electronics which incorporates four core Honda technologies i.e the adaptive cruise control, lane keep assist, the collision mitigating braking system and the lanewatch camera. The 3D driver assist system video showcases Honda’s new assist system and it’s working in a real life scenario.
Nissan Driver Assist System Video
Nissan Safety Shield is a suite of intelligent driver-assistance technologies that offers a comprehensive approach to driver and passenger safety behind the wheel. Intelligent technologies include Blind Spot Warning, Intelligent Cruise Control and Predictive Forward Collision Warning etc. The driver assist system video shows how smart technologies allow Nissan vehicles to monitor road conditions, respond to unexpected hazards and protect against unavoidable collisions.
Maserati Driver Assistance System Video
Maserati’s Advanced Driver Assistance Systems offers full support to your drive, allowing you to have enhanced control over everyday situations. The driver assistance system video shows Maserati’s safety features that include the Blind Spot Alert, Adaptive Cruise Control, Hill Descent Control and the Forward Collision Warning.
Mercedes-Benz Driver Assistance System Video
Mercedes-Benz’s active brake assist with cross-traffic function, warns the driver in the event of an imminent collision and brakes the vehicle autonomously in an emergency. The system helps to prevent not only collisions with vehicles driving ahead, but also vehicles or passengers approaching the vehicle from the side at up to 70km/hr. The 3D driver assistance system video shows the active braking assist driver assistance package by Mercedez-Benz.
Bosch Driver Assist System Video
Bosch’s side view assist is the world’s first ultrasonic-based system for monitoring the blind spot. The system can also trigger an audible warning in case the driver fails to spot the warning. The system recognizes stationary objects on or alongside the road as well as the driver’s own overtaking maneuvers and does not trigger the warning in this case. The animated driver assist system video shows how the Bosch Side View Assist alerts drivers efficiently to approaching vehicles in the blind spot.
BMW Driver Assist System Video
Using a camera mounted in the windscreen, right behind the rearview mirror, the BMW’s safety systems read the traffic ahead of you and from the oncoming lane. The system automatically adjusts the LED beam accordingly and the headlights cast their beam in the direction of the curve. The 3D driver assist system video shows how BMW’s safety system ensures better visibility and more safety during night drive.
Volkswagen Driver Assist System Video
Volkswagen Golf’s proactive occupant protection system uses sensors from the ESP and the Front Assist ambient traffic monitoring system, to detect critical situations with elevated accident potential. If the system detects such a situation, it tightens the seatbelt, closes the windows for the airbags to be optimal. The driver assist system video showcases the working of the proactive occupant protection system and the front assist ambient traffic monitoring system.
Volvo Driver Assistance System Video
Volvo cars, with the Swedish Transport Administration and the Norwegian Public Roads Administration are working together on a on a project to enable cars to share information about conditions that relate to road friction, for Volvo’s Drive Assist System. The driver assistance system video shows how the information is shared through cloud-based network.
Ford Driver Assist System Video
Ford offers a range of driver assist features and semi-autonomous technologies that use radar, sonar and cameras to sense and interpret the environment. The new Ford driver assistant systems feature a blind spot information system, a speed limiter and an active park assistant. The driver assist system video shows the functions of the new systems, which help reduce stress and increase comfort and safety.
Toyota Driver Assistance System Video
Toyota Prius’s Lane Keeping Assist technology is designed to alert the driver when the system detects that the vehicle is about to deviate from a traffic lane. The system can also work in conjunction with the Radar Cruise Control system to help the driver steer and keep the vehicle on course. The driver assistance system video shows how to use the lane keep assist and the lane departure control.
Lexus Driver Assist System Video
The Lexus Safety System is the most comprehensive safety system ever. It uses an integrated suite of advanced safety systems to help drivers maintain safe distances from other vehicles one the road while simultaneously alerting you to possible collisions. The 3D aniamted driver assist system video showcases the different safety systems of the car and how it functions.
Mazda Driver Assist System Video
Mazda’s i-ACTIVSENSE includes active safety technologies that support safe driving by helping the driver to recognize potential hazards and pre-crash safety technologies which help to avert collisions. Mazda’s Adaptive LED Headlamp individually controls a number of LEDs to broaden visibility at low speeds. The driver assist system video shows showcases the adaptive front lighting system.
Skoda Driver Assist System Video
Skoda’s Adaptive Cruise Control helps maintain a safe distance to the vehicle ahead at a selected speed, controlling the engine and actuating the brakes to automatically accelerate or decelerate. The system combines a cruise control system with a radar-based distance controller. The driver assist system video showcases the adaptive cruise control and how it operates.
Kia Driver Assist System Video
The Advanced Driver Assist Technology makes the 2017 Kia Niro far more than your typical hybrid. Like an extra set of eyes on the road, the autonomous emergency braking alerts what’s around you with forward-looking radar and camera. The driver assist system video shows the autonomous emergency braking system and the blind spot detection system.
Hyundai Driver Assistance System Video
The blind spot detection technology in Hyundai Genesis helps monitor traffic around the car. The system uses radar sensors in the bumper to help warn the driver of an approaching vehicle. If the driver still insists on changing directions even after the indicators, the system additionally issues audible alert and steering wheel vibrations. The driver assistance system video shows how it helps detect vehicles approaching from the rear and side at high speeds and helps avoid collision.
Infiniti Driver Assist System Video
Infiniti’s blind spot warning system uses radar sensors installed near the rear bumper to detect other vehicles in an adjacent lane. The system also uses a camera installed in front of the inside rearview mirror to monitor the lane markers of your traveling lane. The driver assist system video shows the function of the blind spot warning system and the blind spot intervention system.
Cadillac Driver Assist System Video
Cadillac’s adaptive cruise control uses a small radar unit under the front grill or bumper that measures the distance to the vehicle in front of you. The system uses this information to calculate distance and speed of the vehicle ahead and react to any changes to maintain a safe driving gap. The driver assist system video shows how the system will either alert the driver or, in some cases, apply the brakes to prevent an accident if a vehicle happens to apply brakes suddenly.
Range Rover Driver Assistance System Video
The Range Rover Velar utilises Intuitive safety systems such as Traffic Sign Recognition, Blind Spot Monitor, Driver Condition Monitor and Autonomous Emergency Braking. The driver assistance system video showcases the car’s driver assistance systems and how it works.
Mitsubishi Driver Assistance System Video
Mitsubishi’s Forward Collision Mitigation system utilizes both laser radar and camera technology to determine if a frontal collision with a vehicle or pedestrian is imminent. The animated 3D driver assistance system video showcases extra features like Blind Spot Warning System as well as Adaptive Cruise Control.
Audi Driver Assist System Video
Audi pre sense is a technology package for predictive safety. The system analyzes the information from the ESP sensors. Depending on the situation, it activates the hazard warning lights and begins closing the side windows, sunroof, tightens the seat belts and starts applying the brakes. The animated driver assist system video showcases Audi’s pre sense city predictive pedestrian protection system.
A Driver Assistance System and Solution provider CAN CREATE THE FOLLOWING VIDEOS :
- Driver Assistance Overview Video
- Driver Assistance Brand Video
- 2D & 3D Animated Explainer Video
- Driver Assistance Marketing Video
- Driver Assistance Promotional Video
- Youtube Teaser Videos
- Business Use Case Study Videos
- Driver Assistance How To Videos
Key takeaways from the above video examples are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
With the above driver assist system video examples, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these videos, a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.