20 Customer & Consumer Insights Video Marketing Examples

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Consumer insights marketing is increasingly being used by companies in the form of animated videos to help direct traffic to their respective channels. Consumer Insight enables you to make informed marketing decisions. These videos showcase how it helps you to form better relations with your existing customers and identify ‘look-a-like’ profitable prospects.Video marketing is increasingly being used by customer insights providers to explain it’s importance as well as market their solutions and reach new clientele.

Consumer insights is an interpretation of a consumer’s feedback and behavior which helps understand their buying behavior and needs to make better business decisions. Also, consumer Insights refers to the understanding of a consumers mindset which helps retain and attract consumers.

In this article we look at 20 video marketing examples from customer insights providers. Watch these videos to get ideas for marketing your customer insights offering. Here we go :


Google Customer Insight Video
Type : 2D Customer Insight Marketing Example

One can use Google Consumer Surveys to test your customer insight or understand your consumer’s mindset. You can filter Google Consumer Survey results by age, gender, geography, income, family structure, and more to make sure your insights are relevant to your exact target. The Google consumer insight video marketing shows how you can get thousands of results in days instead of tens of results in weeks, so you can use them as you’re writing a brief or RFP.

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Microsoft Dynamics Customer Insight Video
Type : Stock Customer Insight Marketing Example

With Microsoft Dynamics connects disparate data silos for a comprehensive look at your customers—collecting customer insights and interactions in one place. You can use built-in digital intelligence and automated business processes to increase your revenue while controlling acquisition costs. Customer Insights uses dozens of add-in applications from AppSource. The consumer Insight video marketing shows how the platform extends what you can do with intelligent customer analytics and relevant insights.

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SBDA Customer Insight Video
Type : 2D Customer Insight Marketing Example

SBDA Customer Insight is a сustomer-centric banking marketing platform. SBDA’s Customer Insight turns raw banking data such as transactional histories, into targeted marketing and customer relationship management with a platform that marketers and product managers will love to use. It enables them to select customers by their real world activities to make banks campaigns highly personalized. The customer Insight video marketing provides an end-to-end solution for coordinating the campaign with other specialists needed and for launching it in a few minutes.

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Affiliate Customer Insight Video
Type : Infographic Customer Insight Marketing Example

Affiliate Customer Insights allows advertisers to tie their affiliate transactions back to unique consumer profiles, powered by their parent company, Conversant. This new data empowers affiliate managers to optimize their programs for growth and efficiency in new ways. They conduct powerful and proprietary reporting that offers visibility and value that is unique in the affiliate space. They help you get rid of the time and effort required to compile and analyze data from multiple sources. The customer insight video marketing represent Affiliate Customer Insights as the best solutions for advertisers, looking to maximize their business.

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PwC Customer Insight Video
Type : 2D Customer Insight Marketing Example

PwC is the leading professional services organization in the world, ranking first or second in every market it operates. Their suite of interconnected analytic modules operates over PwC’s proprietary big data analytics infrastructure, to deliver insights in real-time using the latest data science techniques. The customer insight video marketing shows how PwC Helps clients make data-driven decisions around acquisition, growth, and retention.

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Mycustomerfeedback.com Customer Insight Video
Type : 2D Customer Insight Marketing Example

At mycustomerfeedback.com, they help companies turn the customer feedback they receive into easy to use, actionable customer insight that they can use to improve business success, retaining customers and protecting their reputation. It is an online complaints and feedback management platform that allows SME businesses to capture customer feedback quickly and easily at first point of contact. The customer insight video marketing describes how the platform uses customer insights to uplift the experiences of their clients.

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Fizz: Voice of the Customer Insight Video
Type : 2D Customer Insight Marketing Example

Fizz: Voice of the Customer software helps colleagues work together to create better business results. Powered by customer and operational insights, Fizz provides real-time alerts, prioritises strategic issues and diagnoses root causes. It helps teams plan their actions and access the best possible solutions. The customer insight video marketing demonstrates how Fizz understands and use customer feedback to enhance your performance, engaging colleagues along the way.

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Nova Astellia Customer Insight Video
Type : Typography Customer Insight Marketing Example

With Nova, Astellia’s mobile network and customer experience monitoring solution, you can share business intelligence and facilitate decision-making and actions. With Nova Customer Analytics, operators are now in the position to monetize their network data to deliver the highest quality of experience to their subscribers and to generate extra revenues. The vast amount of customer data can be a powerful competitive weapon, but only when this data is properly gathered, managed and analyzed. The customer insight video marketing talks about how with Nova Customer Analytics, mobile operators gain a better understanding of customer behavior and can follow QoE for key customers.

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SAP Consumer Insight Video
Type : 2D Consumer Insight Marketing Example

Collect and analyze Big Data from major mobile carriers with SAP Consumer Insight 365. This mobile marketing research service uses the latest analytics, in-memory, and cloud technologies to give you fast insight into consumer behavior and market intelligence. Create real-time mobile data visualizations, compare and combine consumer attributes, and develop more impactful marketing and CRM strategies. The detailed consumer insight video marketing shows how SAP helps unleash mobile data analytics on carrier networks.

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Strategy Analytics Customer Insight Video
Type : Typography Customer Insight Marketing Example

Strategy Analytics is dedicated to bridging the gap between academic advances and practical applications to apply the latest, cutting-edge methodologies and procedures with their customer insight practices, for their client’s benefit. They combine in-depth theoretical understanding of econometrics, statistics and market research techniques with a perspective of practical business/management application to endow our research with applicable insights. The customer insight video marketing shows how Strategy Analytics customize methodologies depending on business needs for their customers.

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Making of a Video : View the Process of Making Google Allo's Video

TruRating Consumer Insight Video
Type : 2D Consumer Insight Marketing Example

TruRating is the first service to collect accurate customer feedback from the majority of your consumers when they pay. By using the existing payment terminals in your business to ask each customer a single question, TruRating enables you to gather representative consumer ratings affordably and simply. Customers can anonymously rate an aspect of their experience from 0-9, with a single keystroke. All of your ratings are automatically gathered and collated daily in an easy-to-use analytics suite, so that you can use this insight to make business decisions quickly with confidence. The consumer insight video marketing shows how truRating has changed the business of customer ratings for good.

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Experian Marketing Services Consumer Insight Video
Type : Typography Consumer Insight Marketing Example

Experian Marketing Services cross-channel marketing platform enables marketers to easily integrate real-time customer data from any source and any channel, into an always-fresh central repository. Brands can then layer integrated customer data with Experian Marketing Services deep consumer insights to gain a true panoramic view of their customers that can be immediately leveraged for more effective targeting, triggering and personalization of marketing campaigns across all channels. The consumer insight video marketing by experian shows how it offers instant access to fresh, flexible customer data.

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Return Path Consumer Insight Video
Type : Infographic Consumer Insight Marketing Example

Return Path offers consumer data like you’ve never seen before. Surveys, focus groups, and other research can only tell you what consumers might do. Return Path shows you what consumers are actually doing across hundreds of brands and dozens of industries. Return Path collects detailed consumer receipt data from a diverse array of sources and uses proprietary parsing methods to deliver a clean dataset, ready for analysis. The consumer insight video marketing shows how return path takes consumer privacy and security seriously and delivers comprehensive results.

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TNS Consumer Insight Video
Type : Infographic Consumer Insight Marketing Example

TNS invests in and assess the potential of new technologies and data to improve the depth and value of their customer research. They complement this core research offer with products built using social media, mobile methodologies, behavioural data and work with crowds and communities, to take consumer understanding to new levels and ensure that marketing insight keeps pace with the rapidly evolving ecosystem. They invest in the world’s largest study of connected consumer behaviour, to keep in touch with changing consumer lives across markets and categories and help our clients make the right decisions. The consumer insight video marketing highlights how TNS delivers forward-looking marketing insights that reflect a dynamic, real-time environment.

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Cision Communications Cloud Customer Insight Video
Type : Infographic Customer Insight Marketing Example

The Cision Communications Cloud is the first of its kind in the communications industry to bring the power of the cloud to earned media and incorporates many of Cision’s award-winning technologies into one integrated platform, providing an effective way to connect, scale and accurately measure the impact of earned media communications. The Cision Communications Cloud focuses not only on the execution of communications strategies, but also on usability and functionality based on extensive user feedback. Its next-generation user interface gives communicators superior control and intuitively anticipates the way communications professionals work. The customer insight video marketing shows how Cision’s Quick searching, fluid navigation and stunning analytical visualizations maximize effectiveness.

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Computer Profile Consumer Insight Video
Type : Infographic Consumer Insight Marketing Example

Computer Profile connects technology businesses to their target markets faster and more effectively with high-quality data, insights in market trends, and end-to-end demand generation programs. Computer Profile is the strategic marketing partner for technology businesses that turns data into business with measurable results. All relevant target group information is continuously validated and refreshed, with as result, the most rich and insightful IT- and Telecoms data. The consumer insight video marketing highlights all the benefits of using Computer Profile.

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blueANALYZER Consumer Insight Video
Type : Character-based Consumer Insight Marketing Example

blueANALYZER is customer analytics & marketing automation software which enables agile marketing teams, train-of-thought customer analysis and 1-to-1 campaigns. It will transform your insight into optimized customer experiences, personalized content and attributable revenue.The consumer insight video marketing shows how their Customer Data Platform blends online and offline data to create your Single Customer View and dramatically improves results with integrated analytics, segmentation and omni channel customer journeys.

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Cardlytics Customer Insight Video
Type : Infographic customer Insight Marketing Example

Cardlytics Insights gives you a view into your customers based on their actual purchase behavior. It allows you to understand your customers – whether new, occasional, or die-hard loyals – to make better business decisions across marketing, merchandising, store operations, real estate planning, and more. The consumer insight video marketing shows how Cardlytics uses purchase-based intelligence to make marketing more relevant and measurable.

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IBM Predictive Analytics Consumer Insight Video
Type : 2D Consumer Insight Marketing Example

Predictive analytics brings together advanced analytics capabilities spanning ad-hoc statistical analysis, predictive modeling, data mining, text analytics, entity analytics, optimization, real-time scoring and machine learning.IBM makes predictive analytics capabilities accessible to everyone who needs them. Business users, data scientists and developers alike can choose from a portfolio of powerful, scalable software they can use along with leading open source and big data technologies for virtually limitless analytical possibilities. The predictive analytics and consumer insight video marketing talks about how IBM is transforming customer insights into revenue growth.

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Smart Focus Consumer Insight Video
Type : 2D Consumer Insight Marketing Example

Smart focus is a cloud-based marketing platform which delivers real-time mobile push notifications, tailored by customer segment and triggered by time or location.Smart Insights is the missing link between touchpoint based data silos such as web analytics or call center systems, customer data warehouses and millions of real-time interactions with consumers every day, So that you can get the value out of the data, both historic and real-time. The animated consumer insight video marketing displays how Smart focus delivers quick and reliable insights with the best actions.

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WE CAN HELP CREATE THE FOLLOWING VIDEOS :

  • 2D & 3D Animated Explainer Video
  • Marketing Video
  • Promotional Video
  • Youtube Teaser Videos
  • Business Use Case Study Videos
  • How To Videos

Key takeaways from the customer and consumer insights video marketing examples are :

  • Build a strong creative brief
  • Find a reference video or combine multiple video elements from different sources
  • Work with a company that can understand your video production requirement easily

With the above the customer and consumer insights video marketing examples, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these videos, a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.

We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.

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