How your brand looks to potential customers matters a lot. That’s where motion graphics steps in! The best thing about motions graphics is that you can make it look consistent with your visual branding pretty easily. The color scheme, the look of each element and the flow of animation can all be tweaked and customized until your video looks right and represents your brand with perfection.
In this article we look at 20 brand animation video examples that are on the spot. Watch these videos to get ideas for marketing your own keyword offering. Here we go :
Apple Branding Motion Graphics
Category : Technology Branding Motion Graphics Example
Apple is an American multinational technology company headquartered in Cupertino, California. They design, develops and sells consumer electronics, computer software, and online services. Their products include Mac, iPhone, iPad, and Apple Watch, as well as with services, including iTunes, the App Store, Apple Music, and Apple Pay. The branding motion graphics showcases how Apple simplies everything for its customers with every new innovation.
Instagram Branding Motion Graphics
Category : App Branding Motion Graphics Example
If you are a photo enthusiast and want everyone to see your pictures then Instagram is the best internet based photo sharing application and service. Which allows users to share pictures and videos either publicly or privately. It is the best compatible application which anyone can use it on their mobile devices. The branding motion graphics demonstrates how Instagram lets you capture and share your best memories with everyone.
PepsiCo Branding Motion Graphics
Category : Food & beverage Branding Motion Graphics Example
PepsiCo is a global food and beverage leader. Their main businesses are Quaker, Tropicana, Gatorade, Frito Lay and Pepsi Cola which are loved throughout the world. PepsiCo has interests in the manufacturing, marketing, and distribution of grain based snack foods, beverages and other products. The branding motion graphics shows how PepsiCo’s campaign ‘Performance with Purpose’ takes a step towards a greener future.
Windows Branding Motion Graphics
Category : Computer Software Branding Motion Graphics Example
Microsoft Windows or simply Windows, is a graphical operating system developed, marketed, and sold by Microsoft. As computing systems grew more powerful and graphics more complex, evolved into a flag of motion and the four colors that became a signature of the Windows brand. The branding motion graphics showcases the four pillars of the newly launched Windows 10.
Google Branding Motion Graphics
Category : Technology Branding Motion Graphics Example
Google Chrome is a freeware web browser developed by Google. It delivers fast, cross platform security and provides 200 policies to provision, control and manage the browser. The rich design style, neatly punctuated by Google’s four brand colours, sets the playful, colourful tone apart. The branding motion graphics showcases how Google Chrome is an extremely fast and reliable browser.
Heineken Branding Motion Graphics
Category : Food & Beverages Branding Motion Graphics Example
Heineken is the world’s most international brewer. It is the leading developer and marketer of premium beer and cider brands. Heineken is committed to innovation, long-term brand investment, disciplined sales execution and focused cost management. The branding motion graphics showcases how Heineken is just the beverage you need to have a good time.
Bet4Talent Branding Motion Graphics
Category : HR Software Branding Motion Graphics Example
Bet4talent is an HR search engine built by developers for IT recruiters. Their aim is to provide recruiters with the powerful tool that developers would love them to have while doing their job. It helps find qualified developers and helps remove the hassle of spammy mails. The branding motion graphics demonstrates how Bet4talent makes job-hunting easy.
KhongGuan Branding Motion Graphics
Category : FMCG Branding Motion Graphics Example
Khong Guan is a traditional biscuits brand in Singapore. Khong Guan Limited encapsulates a thriving trading and distribution business in Malaysia dealing in FMCG products and food ingredients. In Singapore, Khong Guan Limited continues to supply good quality wheat flour from its associate wheat flour mill in Penang, Malaysia, to local food manufacturers and bakeries. The branding motion graphics shows how Khong Guan is the ultimate snack to binge eat.
Home Meridian International Branding Motion Graphics
Category : Furniture Branding Motion Graphics Example
Home Meridian International is the parent company of 4 furniture brands: Pulaski Furniture, Samuel Lawrence Furniture, Samuel Lawrence Hospitality and Prime Resources International. It has a unique business model and has a deep understanding of the furniture market, products and customers, developed from years of experience. The branding motion graphics showcases how HMI keeps on innovating, improving, making and moving their furniture in a smooth way.
MUJI Branding Motion Graphics
Category : Consumer Goods Branding Motion Graphics Example
Muji is a Japanese retail company which sells a wide variety of household and consumer goods. From its beginning, MUJI has been committed to streamlining processes, selection of materials and simplification of packaging to provide good quality products at reasonable prices. The branding motion graphics demonstrates how Muji deals in all small to big household things.
Shedkm Branding Motion Graphics
Category : Architecture & Planning Branding Motion Graphics Example
Shedkm is an innovative RIBA registered architectural practice, working from Liverpool + London. They have built nationally recognised, award winning buildings across all sectors. From highly bespoke private houses to complex, multi-million pound regeneration projects and also produced critically acclaimed, high-quality architecture often from limited budgets and with difficult constraints. The branding motion graphics shows how Shedkm provides innovative ways of living.
Mobinex Branding Motion Graphics
Category : Mobile Applications Branding Motion Graphics Example
Mobinex is a provider of mobile applications to mobile operators, content providers, media companies and enterprises. The company offers a service platform for creating and managing user interface applications for mobile devices. The branding motion graphics gives an overview of Mobinex’s services.
Kareo Branding Motion Graphics
Category : Cloud Technology Branding Motion Graphics Example
Kareo is a cloud based medical technology platform used by thousands of physicians across the USA. Kareo’s EHR system is used by a variety of medical specialties which includes mental health, family medicine, cardiology and more. The branding motion graphics shows how Kareo provides help to patients at the right time.
Pinterest Branding Motion Graphics
Category : Social Network Branding Motion Graphics Example
Pinterest is a visual bookmarking tool that helps you discover and save creative ideas. Pinterest is the world’s catalog of ideas. Find and save recipes, parenting hacks, style inspiration and other ideas to try. You can browse through millions of ideas and pin your favourite ones according to your needs and liking. The branding motion graphics shows how Pinterest is a platform for all art lovers.
Traqtion Branding Motion Graphics
Category : Quality & Compliance Branding Motion Graphics Example
Track quality and compliance with Traqtion right from the macro to minutiae and anticipate problems and take corrective measures from wherever you are. Traqtion allows you to work in the cloud so that you and your suppliers can access the system anytime, anywhere and always keeps you in the loop. The creative branding motion graphics shows how Traqtion makes compliance easy.
Penguin Random House Branding Motion Graphics
Category : SaaS Brand Animation Example
Penguin Random House is a company formed by the merger of book publishers Random House and Penguin Group. Penguin Random House markets itself as the world’s first truly global trade book publisher. It comprises the adult and children’s fiction and nonfiction print and digital trade book publishing businesses. The creative branding motion graphics highlights the various ventures and mergers formed by PRH.
WE CAN CREATE THE FOLLOWING VIDEOS :
- Overview Video
- 2D & 3D Animated Explainer Video
- Marketing Video
- Promotional Video
- Youtube Teaser Videos
- Business Use Case Study Videos
- How To Videos
Key takeaways from the above branding motion graphics examples are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
With the above branding motion graphics examples, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these videos, a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.