20 Brilliant Solutions Using Explainer Videos For Marketing

In Video Production

These solution explainer videos have been used by companies to showcase a range of uses and benefits provided by them. Solution explainer videos can be used to help your audience understand better why they need your company and how your solutions can help them make the right decision at the right time.

In this article we look at 20 solution explainer videos that are on the spot. Watch these solution explainer videos to get ideas for marketing your own solution. Here we go :

GE Solution Explainer
Category : Industrial Internet Solution Marketing Example

GE is the world’s first and only full stream provider of integrated oilfield products, services, and digital solutions. Drawing on a storied heritage of invention, it harnesses the passion and experience of its people to enhance productivity across the oil and gas value chain. The solution explainer video shows how GE provides industrial internet solutions that optimizes production with data.

Cognizant Solution Explainer
Category : Enterprise Mobility Solution Explainer Example

Cognizant enterprise mobility solutions helps organization embrace a persona-guided approach to developing mobile applications and create meaningful user experiences. It partners with organizations to develop and implement enterprise mobility strategies. The solution explainer video shows how Cognizant impacts consumer experiences in the travel industry.

Google Solution Explainer
Category : IoT Solution Explainer Example

Google Cloud IoT solution helps you stream and transform data as it arrives with Cloud Dataflow. A unified programming model for both batch and streaming data sources. This untapped pool of data gives organizations visibility into parts of their operations previously considered offline. The solution explainer video shows why Google’s cloud platform is the best place to build IoT initiatives.

Telefonica Solution Explainer
Category : Telecommunication Solution Marketing Example

Telefonica is one of the largest integrated telecommunications company in the world in terms of market capitalization. Its unified communications solutions have become the perfect tool for enterprises that want to improve the way they work and streamline their business processes in order to address the market more efficiently. The solution explainer video shows how Telefonica provides unparalleled benefits and solutions to your business.

Honeywell Solution Explainer
Category : Connectivity Solution Marketing Explainer

Honeywell’s new ControlEdge PLC provides secure connectivity and tight integration to devices from multiple vendors with easy configuration, efficient operations and reduced maintenance. Designed to work with any SCADA system, it becomes a superior solution using Experian leveraging common HMI plus LEAP project execution. The solution explainer video shows how Honeywell delivers superior integration and efficiency across both DCS and PLC applications.

Accenture Solution Explainer
Category : Digital Currency Solution Marketing Example

Accenture cryptocurrency and blockchain solution harnesses blockchain, distributed ledgers and cryptocurrencies to allow new commerce capabilities on smart devices anywhere in the world. The entire bookkeeping process is digitized and payment settlement occurs in seconds, 24 hours a day, 365 days a year, with lower handling and currency conversion costs. The solution explainer video highlights the expertise offered by Accenture cryptocurrency and blockchain solution.

Pronto Solution Explainer
Category : ERP Solution Marketing Example

Pronto software provides businesses with a broad portfolio of software and services. It integrates business solutions that can help you maximize productivity, streamline your supply chain and deliver a better service. It gives you instant insights into your business performance and helps uncover ways for you to reduce costs and increase profits. The solution explainer video showcases how Pronto helps in increasing your business performance.

IBM Solution Explainer
Category : Cloud-based Solution Marketing Example

With IBM Cloud Business Solutions, you get the value of cloud infrastructure and products combined with our industry and consulting expertise. It helps you gain the speed, agility, and affordability of the cloud within a single solution. The solution explainer video shows how IBM brings together services, analytics, software and infrastructure into a cloud solution.

QX Solution Explainer
Category : Data Security Solution Marketing Example

QX recognizes the need for certification and ensures appropriate safety controls to securely protect information and intellectual property. It treats information as the most valuable asset and continually assesses systems to ensure the highest level of information security. The solution explainer video demonstrates the guidelines followed by QX for the protection of information.

Data Intelligence Solution Explainer
Category : Database Management Solution Marketing Example

Data Intelligence’s growth-focused strategy allows them to engage collective assets, people, products and services to meet the critical business needs of their clients. The synergy across its business lines allow them to innovate and deliver world-class products and solutions to their clients. The solution explainer video shows how Data Intelligence enables users to meet their analytical needs.

Making of a Video : View the Process of Making Google Allo's Video

Verizon Solution Explainer
Category : Communication Solutions Marketing Example

Verizon focuses on building relationships and operates the most reliable wireless network in USA. Using wireless routers and failover connections, Verizon keeps information secure and businesses connected. The solution explainer video showcases how Verizon keeps your business moving forward.

Attensity Solution Explainer
Category : Social Analytics Solution Marketing Example

Attensity provides social analytics and engagement software for social CRM. Its text analytics software applications extract facts, relationships and sentiment from unstructured data, which comprise approximately 85% of the information companies store electronically. The solution explainer video shows how Attensity uses natural language processing technology to address collective intelligence on social media.

PwC Solution Explainer
Category : Cyber-Security Solution Marketing Example

PwC Cyber-security helps clients define a comprehensive cyber-security strategy, priorities investments and align security capabilities with strategic imperatives of the organization. It also helps clients define business-driven enterprise security architecture, create sustainable solutions to provide foundational capabilities and operational discipline to maintain agility. The solution explainer video highlights prevention, protection, and strategy as a unified service from PwC cyber-security.

Avaya Solution Explainer
Category : Customer Engagement Solution Advertising Example

Avaya offers contact center solutions that enable you to build a customized portfolio of applications to drive stronger customer engagement. It provides customers with the perfect experience, enabling them to use any device of their choice, at any moment. The solution explainer video shows how Avaya promotes higher customer lifetime value.

Innovation Solution Explainer
Category : Credit Solution Marketing Example

Innovation Credit Union is a financial cooperative that strives to be the most responsive and innovative financial services organization. It looks to continuously improve their internal operations and enhance the member experience you have with them each day. The solution explainer video gives an overview on the main characteristics of Innovation Credit Union.

Apttus Solution Explainer
Category : Contract Management Solution Marketing Example

Apttus contract management is a leading enterprise contract management solution. It automates the complete contract lifecycle from request to drafting, redlining, e-Signature, storage, obligations management, and renewals, ensuring maximum benefit to the whole organization. The solution explainer video gives an overview about Apttus and its revolutionary contract management solution.

EZlytix Solution Explainer
Category : Business Analytics Solution Advertising Example

Ezlytix is a cloud-based business analytics solution for small and mid-sized industries that help solve real business problems at a fraction of the cost of the traditional implementations. It offers master data management as a part of its analytics solution that enables users to maintain and enhance data without depending on IT. The solution explainer video shows how Ezlytix helps businesses to compete as well as grow, with no large capital and in less time.

NestAway Solution Explainer
Category : Rental Solutions Marketing Example

Nestaway is India’s fastest growing “managed home rental”​ company attempting to provide better rental solutions via design and technology. It turns unbranded, unfurnished houses into fully furnished & maintained apartments and provides them at affordable prices to quality tenants. The solution explainer video demonstrates how NestAway helps you find a perfect rental home away from your home.

Ayehu Solution Explainer
Category : Process Automation Solution Marketing Example

Ayehu provides IT process automation solutions for IT & security professionals to identify and resolve critical incidents, simplify complex workflows, and maintain greater control over IT infrastructure through automation. The solution explainer video shows how Ayehu eyeShare cuts repetitive tasks out of your IT operation with security incident response automation.

Brightpearl Solution Explainer
Category : Order Management Solution Marketing Example

Brightpearl’s simple but flexible interface provides the tools you need to efficiently process the orders in line with your specific business process, elegantly handling partial order fulfillment, drop-shipping, back-to-back ordering and third party warehouse solutions. The solution explainer video showcases how Brightpearl is an end-to-end solution for small & medium retailers.


  • Overview Video
  • Brand Video
  • 2D & 3D Animated Explainer Video
  • Marketing Video
  • Promotional Video
  • Youtube Teaser Videos
  • Business Use Case Study Videos
  • How To Videos

Key takeaways from the above solution explainer videos are :

  • Build a strong creative brief
  • Find a reference video or combine multiple video elements from different sources
  • Work with a company that can understand your video production requirement easily

With the above solution explainer videos, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop videos, a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.

We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.

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