If you want your enterprise to stand out in the business world, distinguishing itself from its competitors and carving out a niche in the industry, you need to have a cohesive plan to promote your brand. Brand promotion is a difficult, multi-faceted endeavor – it requires careful planning and a lot of introspective thought about what makes your business special and what separates it from its rivals. Video marketing to promote your brand is one such way that is immensely popular these days.
In this article we highlight 20 Brilliant Brand Promotional Videos that are awesome to watch and definitely worked for the brands they represent. Learn from these great creative brand example videos to create an engaging introduction video for your brand. Here we go, enjoy the article :
Kellogg’s Brand Promotional Video
Kellogg’s is an American multinational food manufacturing company that produces cereal and convenience foods, including cookies, crackers, toaster pastries, cereal bars, fruit-flavored snacks, frozen waffles, and vegetarian foods. The brand promotional video shows how Kellogg’s is constantly working to make its food even more nutritious so you don’t have to sacrificing the yummy taste you love every day.
Nestle Brand Promotional Video
Nestle is a leading Nutrition, Health and Wellness Company, enhancing lives with science-based nutrition and health solutions for all stages of life and helping consumers care for themselves and their families. Its Quality Management System is the platform that is used globally to guarantee food safety, compliance with quality standards and create value for consumers. The brand promotional video illustrates that Nestle is determined to do more in assuring the quality of its products and share its progress.
Xbox One Brand Promotional Video
Xbox One is a line of home video games consoles developed by Microsoft. The Xbox One is powered by an AMD “Jaguar” Accelerated APU with two quad-core modules totaling eight x86-64 cores clocked at 1.75GHz and 8GB of DDR3 RAM with a memory bandwidth of 68.3 GB/s. The new Xbox One S is the only console with 4K Blu-ray, 4K video streaming, and HDR. It can play over 100 console exclusives and a growing library of Xbox 360 games on the newly designed Xbox One S, the ultimate games and 4K entertainment system. The brand promotional video displays Xbox One as the ultimate gaming console.
FedEx Logistics Brand Promotional Video
The FedEx Corporation is an American multinational delivery services company. They have broad range of outsourced services which include global inventory stocking and distribution for customers with time-critical parts and high value inventory, transportation management and cold-chain solutions. The FedEx brand promotional video shows how their solutions can develop and deliver comprehensive, integrated logistics solutions for their customers.
Nike + SNKRS App Brand Promotional Video
The NIKE +SNRS is a new platform that will allow users to stay up to date on releases, get the history behind the sneakers and even purchase. The app offers a much smoother checkout process than what’s been on Nikestore. From iconic classics to the latest releases, Nike+ SNKRS has insider access on the latest, including launches, drops, and the stories behind all your favorite sneakers. The brand promotional video of Nike’s App shows how you can fulfil your retail needs on the go.
Starry Brand Promotional Video
Starry Internet plans for wireless equipment that will deliver super-charged internet speeds up to 1 gigabit per second. That’s fast enough to download a two-hour movie in a just a few seconds. Starry makes a receiver called the Starry Point that hangs out your window like an antenna. One can hook up your own wireless receiver or use its own Starry Station, a $350 device that can tell you how fast your internet is performing right from its screen. The brand promotional video describes how Starry is redefining how Internet should be: wireless, affordable and remarkably fast.
HTC Brand Promotional Video
HTC Corporation is a Taiwanese consumer electronics company. HTC aims to pursue brilliance, with an impulse to create, to venture into the unknown with an unwavering dedication to bring innovative design to life. The brand promotional video shows how HTC has been trying to push their audience everyday to re-imagine new ways to connect the world and their pursuits in ways never before thought possible.
J&J Brand Promotional Video
The Johnson & Johnson Family of Consumer Companies offers the world’s largest range of consumer healthcare products. Their baby care, skin care, oral care, wound care, over-the-counter and women’s health products feature brands trusted by consumers and healthcare professionals worldwide. The brand promotional video demonstrates how J&J has been helping billions of people around the world to live a happy vibrant life.
Glow Creative Brand Promotional Video
Glow’s earphones offer pulsating laser lights synced with your beats, control of your phone with just your voice, and technology so advanced you’ll think it’s from an alien civilization. It is built with Knowles balanced armature speakers to produce incredible audio clarity and noise isolation. The brand promotional video demonstrates Glow’s negative profile angled in-ear designed earbuds ensure a tight and comfortable fit no matter what position you’re in.
Tiffany & Co. Brand Promotional Video
Tiffany & Co. has been the world’s premier jeweler and America’s house of design. Tiffany is a provider of jewelry, sterling silver, china, crystal, stationery, fragrances, water bottles, watches, personal accessories, as well as some leather goods. Tiffany is renowned for its luxury goods and is particularly known for its diamond jewelry. It markets itself as an arbiter of taste and style. The brand promotional video puts a light on Tiffany’s ‘modern’ collection.
Bellevue Capital Brand Promotional Video
Bellevue Capital delivers a personal and high quality service to its clients. They are an approved credit adviser with the Mortgage and Finance Association of Australia, experienced, accessible and highly recommended. They provide stress management and risk reduction specialists for all your Home Loan and Investment Property Finance needs, Commercial and Business Finance Solutions, Renovation, and Construction Finance requirements, Debt Consolidations and Property Refinancings, Non-Conforming Loans, Low Doc Loans and Credit Impaired Lending. The brand promotional video gives an idea about how Bellevue believes in customized advice for their clients.
Ziegler Brand Promotional Video
Ziegler is a privately held investment bank, capital markets, wealth management and proprietary investments firm. Specializing in the healthcare, senior living, education and religion sectors, as well as general municipal and structured finance, enables them to generate a positive impact on the communities they serve. The brand promotional video highlights the community-oriented aspect of the financial services firm, Ziegler.
FGV Brand Promotional Video
Felda Global Ventures Holdings Berhad is a Malaysian-based global agricultural and agri-commodities company. FGV produces oil palm and rubber plantation products, soybean and canola products, oleochemicals and sugar products. FGV has interests in palm oil refineries and downstream processing facilities. The brand promotional video talks about FGV’s effective outlook and how it conducts itself worldwide.
Hutt Trucking Brand Promo Video
With decades of expertise and cutting-edge technology, Hutt provides customers with complete supply chain solutions. They provide their customers with a one call solution in addressing long-haul, short-haul, dedicated, warehousing and supply chain management services. They provide transportation services can help you reduce product fluctuation, shutdowns, backups. The brand promotional video shows how Hutt Trucking can provide you a seamless producing and delivering experience.
Soluto Brand Promo Video
Soluto, an anti frustration software helps each user learn and do new things with the devices and services they use based on their behaviour and interests. Soluto engages with their users in different ways by sending them helpful info at the right time or connecting them to one of their tech experts to guide them through it. The brand promo video shows how Soluto is empowering people to get the most out of their technology.
Amplifon Brand Promotional Video
The Amplifon group has grown to become one of Italy’s most important multinationals and a world leader in the field of hearing loss. It is a Global distributor of fitting and personalisation of hearing aids for people with hearing impairment. By choosing Amplifon as your hearing care provider, you choose to be cared and looked after by qualified and experienced Audiologists who can help change the way you listen to the world around you. The brand promotional video demonstrates how Amplifon is the perfect solution for people with hearing problems.
InnJoo Brand Promo Video
InnJoo devices claim to redefine mobility life, which are based on Android, contenting Android Phone, Android Tablet and other smart devices. InnJoo also provides software services for mobility needs. The brand promo video shows how InnJoo is committed to bring premium quality, optimized software and best user experience to end users.
Texas Instruments Brand Promo Video
TI is a global semiconductor design & manufacturing company. The benefits of TI’s system-optimized products are immediate product availability, tools, software and hardware that ease and accelerate design time – plus the added reliability of a worldwide supplier with local expertise and support. The brand promo video gives an insight into the various applications and industry automation solutions provided by TI.
Epson Brand Promo Video
Epson, is an electronics company and one of the world’s largest manufacturers of computer printers and information and imaging related equipment. They are known for delivering high performance products, services and solutions that exceeds customer expectations. The 3D animated brand promo video represents Epson as a trusted option for all your computer needs.
Experis Brand Promo Video
Experis specializes in placing top talent in IT, Finance, Engineering, and other industries. They achieve this through their deep industry knowledge and an unmatched understanding of human potential. The brand promo video shows how Experis connects people to jobs, training and tools that enable them to support themselves, build a sense of pride and contribute to the community.
Key takeaways from the above Brand Promotion examples are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
A brand can create the following videos :
- Brand Promotional Video
- Brand Introduction Video
- Brand Overview Video
- Brand Marketing Video
With the above brand promotional video examples for website its evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you planning to develop these videos a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids, create custom brand promotional videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next brand promotional video requirement.