20 Best Industrial Product Video Marketing Examples

In Video Production

Industrial products includes some of the world’s most complex and diverse robotics and machinery, that assist in easing the manufacturing labour. These sophisticated yet easy to use Industrial Products do come at a cost but bring down your long-term expenditure by cutting extra manual labour and energy wastage.

In this article we look at 20 Industrial Product video examples that are on the spot. Watch these videos to get ideas for marketing your own offering. Here we go :

Durr AG Industrial Product Video
Category : Painting Robot Example

The Dürr Group is one of the world’s leading mechanical and plant engineering firms with outstanding automation expertise. Durr AG’s new EcoRP E043i is the world’s first fully automated automotive painting robot. The Industrial product is a 7-axis robot, which is controlled using the new EcoRCMP 2 smart robot controller. The Industrial Product video displays the robot’s flexibility and precise painting mechanics.

Cognex Industrial Product Video
Category : Vision Guided Robot Example

Cognex offers a complete family of vision products, from standalone vision systems to 3D vision software that provide unparalleled accuracy and repeatability. The patented PatMax pattern-finding algorithm provides the highest level of precision. Its auto-calibration reduces setup time, minimizes machine-to-machine variation and simplifies vision-to-robot coordination. The Industrial Product video showcases Cognex’s VGR and its precise working.

ABB Industrial Product Video
Category : Dual Arm Industrial Product Example

ABB Robotics Yumi is the world’s first collaborative dual-arm industrial robot. It was specifically designed to meet the flexible and agile production needs required in the consumer electronics industry, but can also help in small parts assembly. The Industrial Product video showcases Yumi’s flexible hands, universal parts feeding system and state-of-the-art precise motion control.

Adept Industrial Product Video
Category : SCARA Robot Example

Adept Cobra i600 is an affordable, high-performance SCARA robot system for mechanical assembly, material handling, packaging, machine tending and screw driving. With a built-in amplifier and motion controller, it delivers high footprint efficiency. The Industrial Product video showcases Cobra i600’s precise and fast automation.

Yaskawa Industrial Product Video
Category : Dual Arm Industrial Product Example

Yaskawa Motoman delivers high-quality industrial robots and fully-integrated robotic automation systems. Yaskawa’s SDA is a dual-arm, 15-axis robot designed for complex assembly and material handling applications. Both arms can work together dramatically simplifying end-of-arm tooling. The Industrial Product video showcases SDA’s applications such as parts assembly, machine tending and part transferring.

Japan Unix Industrial Product Video
Category : Soldering Robot Example

The Japan Unix provides industrial products for soldering automation, which features many ingenious offerings including inline soldering robot, desktop soldering robot and soldering modules. Japan Unix’s USP5 is one of the best soldering units in the world due to its high flexibility. The Industrial Product video showcases the three core modules for robotic soldering namely the soldering head, the controller and the feeder.

KUKA Industrial Product Video
Category :Payload Industrial Product Example

Kuka’s KR 3 AGILUS is ideal for use in 600 x 600 mm automation cells. It enables automation in confined spaces and reaches maximum performance in minimum space. It is optimized for the production of the smallest components and products. It is cost effective and requires minimal maintenance. The Industrial Product video reveals the all-new KR 3 Agilus.

Epson Industrial Product Video
Category : Folding Arm Industrial Product Example

Epson’s Flexion N-Series robots Feature patented compact folding arm technology. It offers significant advantages in efficiency of motion and workcell space reduction. It is designed with a smart new kinematic configuration. The Industrial Product video shows the 6-axis robot in action and boasts its ability to operate in tight spaces.

Making of a Video : View the Process of Making Google Allo's Video

Kawasaki Industrial Product Video
Category : Manufacturing Industrial Product Example

Kawasaki is a leading supplier of industrial robots and robotic automation systems. It provides the best value robot offerings, productivity enhancing robotic automation systems and unmatched after sales service. The Industrial Product video showcases Kawasaki’s various robotic products such as the welding robot, the painting robot and the loading robot.

Staubli Industrial Product Video
Category : Electrical Industrial Product Example

Staubli Robotics is a leading player in robotics around the world, consistently delivering effective and reliable engineering. It offers a complete range of 4-axis and 6-axis robots designed to handle up to 150 kg payload and run on a single control platform. It is also known worldwide for the quality of its design and innovation. The Industrial Product video shows Staubli’s three dedicated activities – Connectors, Robotics and Textile machinery.

PLEXUS Industrial Product Video
Category : Fire Safety Industrial Product Example

PLEXUS is the unique wireless fire system from Gent by Honeywell for industrial use. It allows fire system designers the flexibility to use both wired and wireless devices on a site. When appropriate, the designer can specify wired devices for areas of the building where cables can be run cost-effectively without detriment to the building fabric. The Industrial Product video illustrates how PLEXUS provides fire system designers with the flexibility to use both wired and wireless devices on a single site.

WFE Industrial Product Video
Category : Valve Industrial Product Example

WFE offers cast steel floating valve which opens by lifting a round or rectangular gate/wedge out of the path of the fluid. The distinct feature of a gate valve is the sealing surfaces between the gate and seats are planar, so gate valves are often used when a straight-line flow of fluid and minimum restriction is desired. The Industrial Product video demonstrates the making and usability of their cast steel floating valve.

Grove GHC130 Industrial Product Video
Category : Lifting Industrial Product Example

The GHC Series telescoping crawler crane-GHC130 is redefining industry standards. The GHC Series combines excellent gradeability and lift capacity with 100 percent pick and carry capability. It all comes in a package that’s engineered for exceptional operator ergonomics and maneuverability along with heavy-duty crawler tracks and telescoping boom. The Industrial Product video shows how GHC130 delivers heavy-duty lifting power and exceptional mid-range and maximum reach.

CAT XE Industrial Product Video
Category : Hydraulic Industrial Product Example

With CAT XE Wheel Loader. Whether you’re loading trucks or doing clean-up work, you’ll like the high-efficiency power train and responsive hydraulics, all with no compromise in power or ease of operation. Choose speed, power and fuel efficiency when you buy or lease a Cat 966M XE. It gives work productively, even in poor underfoot conditions, with help from the disc-type differential lock. The Industrial Product video shows how you can operate comfortably all day long in a spacious cab that features low-effort controls and an improved ride control system.

GM Industrial Product Video
Category : Valve Industrial Product Example

GM offer Globe valve that can be used for regulating flow in a pipeline, consisting of a movable disk-type element and a stationary ring seat in a generally spherical body. It has an opening that forms a seat onto which a movable plug can be screwed in to close the valve. The Industrial Product video demonstrates the components and working of their globe valve.

SmartROC T45 Industrial Product Video
Category : Driller Industrial Product Example

SmartROC T45 from Atlas Copco is an efficient and productive top hammer drill rig developed and designed for high performance in demanding construction applications. It’s also a very efficient alternative for aggregate and limestone quarries. The proven control system provides precise drilling and consistent operation, resulting in improved blasting results. The Industrial Product video shows how the SmartROC T45 sets the standard for future drilling, thanks to its intuitive design.


  • Industrial Product Overview Video
  • Brand Video
  • 2D & 3D Animated Explainer Video
  • Industrial Product Marketing Video
  • Promotional Video
  • Youtube Teaser Videos
  • Business Use Case Study Videos
  • How To Videos

Key takeaways from the above Industrial Product video examples are :

  • Build a strong creative brief
  • Find a reference video or combine multiple video elements from different sources
  • Work with a company that can understand your video production requirement easily

With the above Industrial Product video examples, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these videos, a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.

We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.