20 Awesome Industrial Equipment Video Marketing Examples

In Video Production

Industrial equipment marketing is a strategy used by companies to cope up with the huge changes in various industries. With the help of industrial equipment, video industries are get to know about the number of different and customized industrial equipment that exists for every flourishing industry that needs to automate & innovate.

An industrial equipment is a manual, semi-automated or automated machine, tool or heavy equipment designed to carry out industrial and manufacturing processes. An industrial equipment helps improve the efficiency of a large-scale manufacturing business.

In this article we look at 20 industrial equipment video marketing examples that are on the spot. Watch these industrial equipment videos to get ideas for marketing your own offering. Here we go :


Pulse Jet Dust Collection Industrial Equipment Video
Type : 3D Industrial Equipment Marketing Example

Pulse Jet Dust Collection from Filter concept is a system for various Industries requirement for air quality improvement and enhancing the quality of air released by collecting dust and other impurities from air or gas by removing particulate matter from the air and environment.They manufacture highly customized units to accurately match their clients’ application requirements with customized ducting solutions along with their dust collectors for specific dust collection requirements.The industrial equipment video marketing gives an overview of the dust collection system.

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Durr AG Industrial Equipment Video
Type : 3D Industrial Equipment Marketing Example

The Dürr group is one of the world’s leading mechanical and plant engineering firms with outstanding automation expertise. Durr AG’s new EcoRP E043i is the world’s first fully automated painting robot. The Industrial animation is a 7-axis robot, which is controlled using the new EcoRCMP 2 smart robot controller. The industrial equipment video marketing showcase how Durr displays the robot’s flexibility and precise painting mechanics.

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Wood Group Industrial Equipment Video
Type : 2D Industrial Equipment Marketing Example

Wood Group Industrial Services is a leading provider of a range of specialist industrial support and fabric maintenance services to the construction, maintenance, decommissioning and replacement of major industrial assets such as bridges, chemical plants, ships, oil rigs and power stations. The industrial equipment video marketing displays how Wood Group provide range of specialist industrial support and fabric maintenance services.

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Adept Industrial Equipment Video
Type : 3D Industrial Equipment Marketing Example

Adept Cobra i600 is an affordable, high-performance SCARA robot system for mechanical assembly, material handling, packaging, machine tending and screw driving. With a built-in amplifier and motion controller, it delivers high footprint efficiency. The industrial equipment video marketing showcases Cobra i600’s precise and fast automation.

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JCB 3CX Backhoe Industrial Equipment Video
Type : Typography Industrial Equipment Marketing Example

The JCB 3CX Backhoe Loader is a leading backhoe loader. The 3CX is a product of JCB’s efficient design philosophy, responding to today’s rising fuel prices and environmental concerns with class-leading efficiency and low running costs. They have applied innovative technologies to squeeze the absolute maximum out of every drop of fuel on the JCB 3CX Eco.It offers exclusive in-seat servo controls allowing the operator to work throughout 90 degrees for infinitely variable working positions. The industrial equipment video marketing provides brief overview of the JCB 3CX and its features.

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Staubli Industrial Equipment Video
Type : Motion Graphics Industrial Equipment Marketing Example

Staubli Robotics is a leading player in robotics around the world, consistently delivering effective and reliable engineering. It offers a complete range of 4-axis and 6-axis robots designed to handle up to 150 kg payload and run on a single control platform. It is also known worldwide for the quality of its design and innovation. The industrial equipment video marketing shows Staubli’s three dedicated activities – Connectors, Robotics and Textile machinery.

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LINAK Actuator Industrial Equipment Video
Type : 3D Industrial Equipment Marketing Example

The company designs and manufactures full actuator systems for smooth and reliable movement in a wide range of applications. LINAK actuators facilitate ergonomic improvements in workplaces as diverse as offices, hospitals, industrial productions, and within farming. LINAK offers a substantial number of electric actuators, lifting columns and appertaining accessories for many very different applications.The industrial equipment video marketing how Actuators from LINAK are capable of performing the task with excellent accuracy.

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SKF Industrial Equipment Video
Type : 3D Industrial Equipment Marketing Example

SKF is essentially a bearing company, but today they manufacture everything from lubrication systems to mechatronics. The focus of SKF’s technology development today is to reduce the environmental impact of an asset during its lifecycle, both in their own and their customers’ operations. Sealed SKF Explorer spherical roller bearings can significantly increase bearing service life in contaminated environments. These bearings are pre-lubricated with a specially formulated grease and sealed with highly effective contact seals. The industrial equipment video marketing highlights some of the unique features that make the SKF bearings outperform bearings made by competitors.

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Japan Unix Industrial Equipment Video
Type : Infographic Industrial Equipment Marketing Example

The Japan Unix provides products for soldering automation, which features many ingenious offerings including inline soldering robot, desktop soldering robot and soldering modules. Japan Unix’s USP5 is one of the best soldering units in the world due to its high flexibility. The industrial equipment video marketing showcases the three core modules for robotic soldering namely the soldering head, the controller and the feeder.

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A-Plant Industrial Equipment Video
Type : Infographic Industrial Equipment Marketing Example

A-Plant is one of the UK’s largest plant, tool and equipment hire companies.They hire out the equipment whenever required by a client, and they make sure it’s fully maintained, serviced and ready to work immediately, efficiently and safely. Their complete range of equipment, from the smallest hand-held tool to the largest powered access machine, is available to hire from their network of service centres all across the UK. The industrial equipment video marketing
overview displays the power cube from A-Plant and showcases its features effectively.

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Making of a Video : View the Process of Making Google Allo's Video

Dyna Drill Industrial Equipment Video
Type : 3D Industrial Equipment Marketing Example

Dyna-Drill manufacturers power sections from conventional to ultra high torque. The conventional series range from 10 ft to 14 ft and can be teamed with mud motors. Dyna-Drill is the only manufacturer capable of producing 25 ft long rotors worldwide. Its power section,which includes the stator,elastomer and rotor, are built for endurance. The industrial equipment video marketing talks about how Dyna-Drill have earned a global reputation for superior and reliable performance.

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CUSI Industrial Equipment Video
Type : Infographic Industrial Equipment Marketing Example

Customized uptime solutions, Inc (CUSI) provides electrical reliability solutions to help organizations maximize uptime and reduce service spend with a fast return on investment. CUSI increases profitability & efficiencies for clients by protecting their critical data & hardware from downtime caused by site and power related anomalies. The industrial equipment video marketing showcase how Cusi’s power related full spectrum systems reduce service calls by 30% or more.

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WFE Industrial Equipment Video
Type : 3D Industrial Equipment Marketing Example

WFE offers cast steel floating valve which opens by lifting a round or rectangular gate/wedge out of the path of the fluid. The distinct feature of a gate valve is the sealing surfaces between the gate and seats are planar, so gate valves are often used when a straight-line flow of fluid and minimum restriction is desired. The industrial equipment video marketing demonstrates the making and usability of their cast steel floating valve.

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Denso Industrial Equipment Video
Type : 3D Industrial Equipment Marketing Example

Denso’s HSR series is known for its speed and continuous automation. Its design reduces its arm mass for maximum acceleration and also optimizes motor heat dissipation and can take a maximum payload of 8 kgs. The industrial equipment video marketing shows the denso’s cutting edge design and its super-fast and precise functioning.

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CAT XE Industrial Equipment Video
Type : 3D Industrial Equipment Marketing Example

With CAT XE Wheel Loader, whether loading trucks or doing clean-up work, you’ll like the high-efficiency power train and responsive hydraulics, all with no compromise in power or ease of operation. It gives work productively, even in poor underfoot conditions, with help from the disc-type differential lock. The industrial equipment video marketing shows how you can operate comfortably all day long in a spacious cab that features low-effort controls and an improved ride control system

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Comau Industrial Equipment Video
Type : 3D Industrial Equipment Marketing Example

Comau’s spot welding machine is light and a compact solution for welding cells and stations. It is an integrated system composed of a welding gun with the flange connected directly to the robot without the need for any adapter kit. The industrial equipment video marketing exhibits the machine’s design and its features.

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Netherlocks Industrial Equipment Video
Type : Typography Industrial Equipment Marketing Example

Netherlocks offer valve interlocks that eliminate human error by only allowing the right valves to be opened or closed in the correct sequence, leading operators safely through strict work procedures. Netherlocks will supply mechanical valve interlocks that can be operated by means of a linear key. The industrial equipment video marketing shows how their valve interlocks can improve process safety by preventing incorrect valve operation lockout.

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FBV Industrial Equipment Video
Type : 3D Industrial Equipment Marketing Example

FBV trunnion ball valves are offered in 2 PC side entry, 3 PC side entry, welded body and top entry design in a wide range of carbon and stainless steel material. FBV trunnion ball valves are manufactured according to API 6D Design and fire safe tested per API 6FA and API 607 Standard. The industrial equipment video marketing portrays their trunnion ball valves as an optimum solution for oil & gas industry.

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Chromatic Industrial Equipment Video
Type : 3D Industrial Equipment Marketing Example

Chromatic double offset valve (DOV) extends the technology from the HCV and delivers a rotary valve with dual mechanical wedge seals. The standard DOV is a trunnion mounted design that provides a double Isolation and bleed without the use of seat springs or line pressure to ensure a bubble tight seal. The industrial equipment video marketing shows how the solution allows for more cost effective actuation and lower fugitive emissions.

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Tescom Industrial Equipment Video
Type : Infographic Industrial Equipment Marketing Example

Tescom 56 Series by Emerson provides accurate flow control that allows customers to have consistent injection rates over the life of the well. It is engineered for offshore industrial chemical injection. Its accurate and consistent flow control reduces the risk of flow assurance issues from over and under injection. The industrial equipment video marketing shows how the Tescom 56 helps reduce maintenance costs and unplanned downtime.

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WE CAN CREATE THE FOLLOWING VIDEOS :

  • Overview Video
  • Brand Video
  • 2D & 3D Animated Explainer Video
  • Marketing Video
  • Promotional Video
  • Youtube Teaser Videos
  • Business Use Case Study Videos
  • How To Videos

Key takeaways from the above industrial equipment video marketing examples are :

  • Build a strong creative brief
  • Find a reference video or combine multiple video elements from different sources
  • Work with a company that can understand your video production requirement easily

With the above industrial equipment video marketing examples, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these industrial equipment videos, a good start is to develop a brief of what can be the tone and style for your industrial equipment videos. We advise you to be different and unique while you create your messaging through the videos.

We at Advids create custom industrial equipment videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next industrial equipment video requirement.

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