Brand advertising is about connecting and reaching out to potential customers to offer solutions they need. Videos have proven to boost conversions and sales and grab attention when combined with brand advertising, can deliver a message effectively, motivate prospects to take action and establish brand credibility.
Brand advertising is a type of advertising that enables brands to reach out and convey a message directly to its customers and achieve a high level of brand awareness. Brand advertising helps to establish brand credibility and sets businesses apart to boost conversions and sales.
In this article we look at 20 Brand Advertising Videos that are on the spot. Watch these Brand Advertising Examples to get ideas for marketing your own brand advertising offering. Here we go :
Sealy Mattress Brand Advertising
Category : Consumer Goods Brand Advertising Example
Sealy is an american brand name in the mattress market. They claim to go above and beyond industry standards to ensure the mattress will last for years to come. All of their mattresses are rigorously tested for quality, comfort and support. The brand advertisement introduces the Sealy Hybrid mattress in a captivating animation.
Dominoes Brand Advertising
Category : Food Brand Advertising Example
Hungry to be better. That’s what Dominoes wants you to know as they make you want to eat your favourite flat food. This people powered pizza brand has its roots since 1960. This American based pizza brand encourages the customers in its brand advertisement to give feedback on the service so that they can provide better pizzas for customers.
KFC Brand Advertising
Category : Fast Food Brand Advertising Example
The hands on approach in a hand free world is what makes KFC stand out in the crowd. The American fast food restaurant chain found its name in 1952 as ‘Kentucky Fried Chicken’, which later became a brand known as KFC. The brand is world’s second largest restaurant chain and its tag of ‘finger licking good’ hits its mark for every visitor. KFC’s brand advertisement also maintains the same crustiness as it regales the company’s history.
DuPont Brand Advertising
Category : Energy Brand Advertisement Example
DuPont and its partners use science-driven innovation to nourish a growing population, build a secure energy future and make the world a safer place. The DuPont approach to solving global challenges is rooted in their science and engineering expertise. DuPont creates a bridge from need to market with expert insights, peerless science and technical skills. The brand advertisement shows how DuPont’s expertises and global reach help promote safety and health for the planet and its inhabitants.
Louis Vuitton Brand Advertising
Category : Customer Service Brand Advertising Example
Louis Vuitton, the fashion house and luxury retail company has launched its M-Commerce application for mobile phone. Founded in 1854, this luxurious accessory fashion hub started out as the makers of lightweight and airtight trunks. After its establishment of first store in London in 1885 the company has left its mark in the market. The brand advertisement has appropriately managed to convey the popularity of Louis Vuitton throughout the world.
Nestle Brand Advertising
Category : Food and beverages Brand Advertising Example
Nestle is a leading nutrition, health and wellness company, enhancing lives with science-based nutrition and health solutions for all stages of life and helping consumers care for themselves and their families. Its quality management system is the platform that is used globally to guarantee food safety, compliance with quality standards and create value for consumers. The brand advertisement illustrates that Nestle is determined to do more in assuring the quality of its products and share its progress.
Cadbury Brand Advertising
Category : FMCG Brand Advertising Example
The Cadbury is a British multinational confectionery company, famous for its Dairy Milk chocolate. People love to have this Cadbury’s dairy milk chocolate, all from kids to elders love it. The brand advertisement shows about how aliens eat dairy milk chocolate and start dancing. It shows that when we have Dairy Milk it’s time for party.
Wood Natural Restorations Brand Advertising
Category : Architectural Brand Advertising Example
Wood Natural Restorations is a small full-service architectural restoration and reclamation company, dedicated to preserving the vanishing heritage and culture of the Pennsylvania. They salvage, restore and recycle antique lumber and architectural elements and other vintage building materials from the original hand-hewn log cabins and timber frame barns. Wood Natural’s brand advertisement educates viewers on why they should choose softwood lumber as their home building material and the relevant benefits.
J&J Brand Advertising
Category : Consumer Healthcare Brand Advertising Example
The Johnson & Johnson Family of consumer companies offers the world’s largest range of consumer healthcare products. Their baby care, skin care, oral care, wound care, over-the-counter and women’s health products feature brands trusted by consumers and healthcare professionals worldwide. The brand advertisement demonstrates how J&J has been helping billions of people around the world to live a happy vibrant life.
Airbnb Brand Advertising
Category : Hospitality Brand Advertising Example
A place where you belong, a place that is everywhere. Airbnb has managed to captivate its audience by re-establishing the brand with new logo called Belo. The worldwide accommodations leader describes the logo is made deliberately simple so anyone could make it. The brand advertisement intrigues viewers as it describes the logo as combination of people, places, love and Airbnb.
TIMG Brand Advertising
Category : Management Brand Advertising Example
Making the complex, simple. TIMG (The Information Management Group) is making some changes in its portfolio to accommodate the new technology into its business and with it, it’s taking on a new face. Whether a small, medium or large organisation, TIMG provides all the information management solutions needed with the efficiency of technology and expertise of its people. TIMG’s new line of thought is defined in its brand advertisement.
Social Bakers Brand Advertising
Category : Social Media Analytics Brand Advertising Example
Socialbakers is a trusted social media analytics partner to thousands of enterprise brands and SMBs. Its suite of solutions helps brands ensure their investment in social media is delivering measurable business outcomes. With interesting visuals and great typography, the brand advertisement by SocialBakers encourages you to get better in your social media analytics tasks.
Barney & Barney Brand Advertising
Category : Financial Brand Advertising Example
Barney & Barney, as an insurance firm, encourages you to follow your dreams and passion. The firm invests in your endeavours and keeps the risks and surprises at minimum. They have your back as you head towards the goal with a peaceful mind. Barney & Barney’s support for the greater good has found a place in the brand advertisement.
Mitie Brand Advertising
Category : Facility Management Brand Advertising Example
A partnership that will stay with you throughout the journey. Mitie‘s facility management services works with you as a fellow traveller towards the end of the road. Providing assistance when needed, anticipating the problems and being ready with the solution. As Mitie’s brand advertisement suggests, it goes further beyond facility management, it’s connected workspace.
Overture Brand Advertising
Category : Consumer Electronics Brand Advertising Example
Overture is Barco’s software-based A/V Control solution that uses the company’s normal network infrastructure to manage all A/V devices. Unlike conventional systems, which use proprietary programming languages and are overwhelmingly hardware-based and distributed, Overture software only needs to be configured. Therefore the system can be set up quickly and easily. The brand advertisement gives a brief introduction about Overture.
Credential Brand Advertising
Category : Wealth Management Brand Advertising Example
Credential Financial is a wealth management provider and offers credit unions and independent investment firms a range of products and services. The company empowers positive growth through wealth management leadership, valued advice and outstanding service. The brand advertisement demonstrates how Credential Finance delivers sustainable financial strength.
Penguin Brand Advertising
Category : Book Publishing Brand Advertising Example
Penguin Random House is considered one of the world’s biggest e-book publishers, it took a brand identification that reflects the merged corporation’s values, desires, and strengths. The visual connection between the word mark and every publishing symbol create a mutually enhancing and reinforcing brand identification for each. The brand advertisement mentions how the diverse mergers and affiliations of Penguin over the years and their impact on the brand.
DSV Brand Advertising
Category : Transport and Logistics Brand Advertising Example
DSV daily Pallet is a high end, standardised provider offering every day pickup and departure with on-time shipping of palletised shipments to any destination in Europe. It permits you to add cargo insurance through its own insurance agency to benefit from all-risk insurance, aggressive costs and speedy claims handling. The brand advertisement ad shows how DSV road delivery services help your goods to arrive on the right place, at the right time.
WE CAN CREATE THE FOLLOWING VIDEOS FOR YOUR MARKETING :
- Overview Video
- Brand Video
- 2D & 3D Animated Explainer Video
- Marketing Video
- Promotional Video
- Youtube Teaser Videos
- Business Use Case Study Videos
- How To Videos
Key takeaways from the above brand advertising examples are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
With the above brand advertising examples, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these videos, a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.