Animated storytelling marketing is being carried out by companies in the form of intriguing animated videos to tell their stories. A story has the power to inspire and transform feelings into unforgettable moments by activating a wide variety of emotions in people. Animated storytelling with the help of videos acts as a strategic marketing plan for companies to advertise their products and services, as well as educate their audience about their company.
A storytelling video is a type of video that tells a story with attractive visuals and an engaging narrative and can be interactive. A storytelling video passes a lot of information to its viewers in the form of a story and can be used for businesses and individuals.
In this article we look at 20 animated storytelling video marketing examples that are on the spot. Watch these storytelling video marketing examples to get ideas for creating videos for your solution. Here we go :
Abengoa Storytelling Video Marketing
Abengoa applies innovative technology solutions for sustainability in the energy and environment sectors, generating electricity from renewable resources, converting biomass into biofuels and producing drinking water from seawater. Abengoa’s business is structured around three activities. The 3D storytelling video introduces the audience to Abengoa’s future plans with renewable energy.
Smart Logistics Storytelling Video Marketing
Smart Logistics offer visual goods tracking solutions that enables you to see exactly what has happened to goods that has been handled in your warehouses, assembly lines. Their solutions makes it easy to improve processes and to present clear evidence in case of responsibility arguments. The 3D storytelling video shows how how logistics and manufacturing companies benefit from their visual goods tracking solution.
Ark Invest Storytelling Video Marketing
ARK is a leading investment manager focused on disruptive innovation that is changing the way the world works. They aim to identify large-scale investment opportunities resulting from technological innovations such as robotics, big data, machine learning, blockchain, cloud computing, energy storage and DNA sequencing. The 2D storytelling video shows how ARK Invest believes in delivering promising fintech opportunities.
SEAI Animated Storytelling Video Marketing
The Sustainable Energy Authority of Ireland (SEAI), was set up by the government as Ireland’s national energy authority. Their mission is to play a leading role in transforming Ireland into a society based on sustainable energy structures, technologies and practices. SEAI’s actions will help advance Ireland to the vanguard of the global green technology movement, so that Ireland is recognised as a pioneer in the move to decarbonised energy systems. The animated storytelling video shows how SEAI is changing the thinking about energy of Sustainable Energy Communities.
Deloitte Storytelling Video Marketing
As a leading advisor to the financial services industry and an active member of the FinTech ecosystem, Deloitte is driving collaboration between start-ups and financial institutions to help realise the full potential of FinTech, and grow as a world-class contributor to the FinTech hub. Deloitte’s FinTech team is uniquely placed to assist institutions to embed FinTech innovation through collaboration, acceleration and integration. Deloitte’s accelerator programme offers institutions the opportunity to create the competencies they need to evolve their innovation capability and then work with a pre-vetted, high calibre startup to design and deliver a Proof of Concept. The animated storytelling video shows how Deloitte is taking the fintech ecosystem from inspiration to implementation.
GE Storytelling Video Marketing
GE Additive supply innovative machines, materials and engineering consulting services to industries ranging from power and medical to aerospace and automotive.GE Additive is designed to provide advanced machines and validated powders, as well as expert engineering services and production capabilities. The animated storytelling video details the advantages of additive manufacturing and how GE can help you leverage them.
GrabCAD Storytelling Video Marketing
GrabCAD Print allows you to save time by directly printing CAD files instead of converting and fixing STL files. Work with detailed views of your model, tray and slice preview so you can make necessary adjustments before going to print. The animated storytelling video illustrates how GrabCAD can allow you to access files directly from any browser on your device of choice.
DuPont Storytelling Video Marketing
DuPont and its partners use science-driven innovation to nourish a growing population, build a secure energy future and make the world a safer place. They have earned their place as the world’s most innovative science company because they are unrivaled at turning scientific breakthroughs into commercial breakouts. The animated storytelling video explains how solar energy is no longer a fringe idea-but a practical solution to energy needs.
Crowdcube Storytelling Video Marketing
Crowdcube is a leading investment crowdfunding platform where you can handpick the businesses you want to back and invest anytime, anywhere. Crowdcube makes investing accessible, affordable and rewarding by enabling everyday investors to invest alongside professionals and venture capital firms in startups, early and growth stage businesses. The animated storytelling video gives an overview of the success of Crowdcube in the field of crowdfunding.
General Motors Storytelling Video Marketing
General Motors are passionate about designing, building and selling the world’s best vehicles. They set high standards for their company so that they can give customers the best cars, trucks and SUVs. The animated storytelling video showcases how General Motors analyzes, improves, defines and controls in making cars.
Baxter Storytelling Video Marketing
Baxter’s Hospital Products business manufactures products are used in the delivery of fluids and drugs to patients across the continuum of care. These include IV and other sterile solutions and administration sets, premixed drugs and drug-reconstitution systems, IV nutrition products, infusion pumps and inhalation anesthetics. The business also provides products and services related to pharmacy compounding, drug formulation, and packaging technologies. The animated storytelling video demonstrates how making IVs and other sterile solutions is complex and time-intensive and how Baxter meets the highest standards in quality and safety.
ENER-G Storytelling Video Marketing
ENER-G’s cogeneration systems create electricity and heat simultaneously and reduce carbon emissions, while cutting electricity costs by approximately one third. ENER-G Combined Power undertakes Combined Heat and Power (CHP) projects from the initial design stage to the long term care of the installation. It lets you use Combined Heat and Power to cut down on energy bills and reduce carbon emissions. The animated storytelling video shows how ENER-G their CHP solution can benefit hospitals, fire stations and homes.
Nuance Storytelling Video Marketing
Nuance Voice Biometric solutions eliminate the need for passwords, PINs and security questions. Their solutions allow customers to authenticate with their voice, by speaking a passphrase. It enables enterprises to add an unmatched level of security to conversations happening on the web site, within messaging apps and even via SMS, allowing their customers to be automatically authenticated by saying a simple voice passphrase. The animated storytelling video shows how Nuance can help you deliver a secure and effortless customer experience.
GoFundMe Animated Storytelling Video Marketing
GoFundMe is one of the world’s largest social fundraising platform that enables you to create your own fundraising platform.Their built-in connections to Facebook, Twitter & Email make sharing an easy task, thus increasing popularity. The animated storytelling video shows how GoFundMe makes it easy to get funds together.
Pivot Park Storytelling Video Marketing
Pivot Park offers companies a high-end pharma R&D infrastructure, which provides the opportunity to accelerate, grow and excel in development of new medicines. Pivot Park is part of an active, innovative pharma R&D community, which acts as a hub to an even wider international network and contributes to a healthy society. The animated storytelling video paints an attractive picture of the Pivot Park Life Sciences Community OSS.
Power Workers Union Storytelling Video Marketing
The PWU, one of Canada’s strongest, most democratic and progressive unions, is a knowledgeable and experienced player in the energy sector. They are committed to delivering a promising future for their membership and continuing to help keep the lights on for all citizens. The animated storytelling video shows how PWU plans to deliver clean, affordable, reliable, environmentally responsible and secure electricity.
BuzzWinx Storytelling Video Marketing
BuzzWinx is your social media marketing partner that design and produce relevant storytelling and social media experiences for your audience. It has modern and specialized techniques that provides an engaging experience to the audience. The animated storytelling video showcases how it engage, attract and retain clients on social media – with the goal of increasing conversion.
Saahas Storytelling Video Marketing
Saahas has an established a collection channel for households and organizations to dispose e-Waste to authorized recyclers. It has an authorized e-waste collection centre, where your e-Waste can be dropped off and the material collected is sent to authorized e-waste recyclers. The animated 2D storytelling video reflects Saaha’s attitude towards e-waste and elaborates the need for Responsible Recycling of e-waste.
Lifetime Storytelling Video Marketing
Lifetime Solar Solutions is a company started by Lifetime Windows & Siding, who are committed to making your residential solar panel installation as easy and stress-free as possible. Lifetime Solar Solutions works directly with NABCEP-certified installers and uses the most state-of-the-art equipment to maximize your return on investment. The animated storytelling video shows how Lifetime takes care of detailed planning to professional installation and how their process is designed to be painless and transparent for homeowners.
BestRes Storytelling Video Marketing
The BestRES project aims to develop innovative business models for integration of renewable energy sources by aggregating distributed generation such as wind, PV, biogas, biomass, hydro, Combined Heat and Power (CHP) and combining this with demand side management and energy storage. The animated 2D storytelling videos talks about how business models can be created for renewable energy aggregators and how BestRes can help.
WE CAN HELP CREATE THE FOLLOWING VIDEOS :
- Overview Video
- Brand Video
- 2D & 3D Animated Explainer Video
- Marketing Video
- Promotional Video
- Youtube Teaser Videos
- Business Use Case Study Videos
- How To Videos
Key takeaways from the animated storytelling video marketing examples are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
With the above animated storytelling video marketing examples, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop these videos, a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.