How your organization or you might choose to use 2D Animated Videos varies a lot, but due to its low cost and fast turn around time its a preferred medium to create videos. For creating quality 2D video content choose a video production company who has a good portfolio and is also flexible in working with your requirements. If you are not sure about whether to choose 2D or 3D , start with seeing example video to get knowledge and inspiration or talk to video production companies who can suggest a suitable fit.
In this article we highlight 2D Animated videos that serve as good examples spread across B2B and B2C domain. Most of the Animated Videos are built to influence an online audience, it can be website visitors or audience on third party websites like Youtube , Vimeo or any other social media / video sharing website. Few 2D animated videos are currently even used on Television.
This article list examples of 2D Animated Videos that are awesome and were spot on for its target audience. Here we go :
Google OnHub : Overview Video
We ask Wi-Fi to handle a lot. Meet OnHub, the router from Google that’s built for fast Wi-Fi on all your devices.The new Google Wifi system provides a different way to improve your wireless network. It replaces your existing router, and it’s a system of points that you place around the home to put an end to dead zones while delivering fast connectivity to every room and every devices. The 2D animated video uses flat design and simplified visuals. OnHub overview video sends a clear messaging out, helping an user connect with the core idea.
Uber Feature Video
Uber is defining how we move, work, and thrive today. With car rides available either day or night in minutes the convenience is unmatched. A new Feature called Rider Late introduced by Uber was launched with this video. This is a beautifully created video with a great blend of 2D Animation + Motion Graphics.
TraQtion Overview Video
With TraQtion, you can track quality and compliance from the macro to minutiae, anticipate problems and take corrective measures, wherever you are. Working in the cloud, you and your suppliers can access the system anytime, anywhere, so you are always in the loop. TraQtion created this 2D animated video to convey how seamless Quality and Compliance can be. A neatly done video overall.
SAS Marketing Analytics Video
Business challenges are not one-size-fits-all. Every industry has unique complexities. SAS provides expertise in these strategic focus areas to modernize your entire analytics environment. With Marketing Analytics making insightful data driven marketing decisions is easy even at an enterprise level. The 2D animated video introduces the idea of using analytics to drive more results out of marketing automation
Christie’s How to Sell Video
In two and a half centuries, Christie’s has become the world’s leading art business. Selling items such as fine art, antiques, wine and real estate. Christie’s wanted to convey they can help art sellers by working together to ensure a smooth sale of their work. The 2D animated video showcases the ease and simplicity of how Christie’s manages entire engagement.
Ahrefs Intro Video
Ahrefs is a toolset for SEO and marketing. A complete toolset for backlink research, organic traffic research, keyword research, content marketing & more. Ranking websites or webpages is a need today, with Ahrefs its easy to understand what needs to be done. The 2D animated video acts as a quick intro to the tools available and the features.
IKEA Sales Tool Product Video
IKEA launched its mobile sales tool to help its staff meet customer expectations and help make finding the perfect home decor super easy. The mobile tool helps IKEA team on the floor locate, find best match or create a solution on the go. The 2D animated video uses great dynamic motion graphics and animation with excellent sound & music design.
Blockchain Teaser Video
Blockchain technology is revolutionizing how money is transferred today. With blockchain technology fast being adapted more transparent financial solutions are getting created everyday. With this video World Economic Forum wanted to introduce the idea of how our society will embrace blockchain in the next 10 years. The 2D animated video is built neatly and the simplistic design connects with audience immediately.
Deloitte Consulting – Mobile HyperConnectivity Video
Deloitte Australia with a forte in management and financial advisory, published this video highlighting the current trend and capturing the vast shift in mobile device usage among Australians. The 2D animated video puts together stats and opportunity in the Australian mobile market together in a 60 seconds video.
Socratic Company Overview Video
Socratic a business consultancy group that helps small businesses get their ideas of the ground. Throughout consulting process, their focus is to teach and inspire, individual or corporation talents effectively to pursue all envision. The 2D animated video highlights how to start up a small business with plans, processes and step by step guidelines.
GreatVines Product Video
GreatVines is an easy-to-manage sales automation platform. GreatVines provides solution for countless challenges global beverage industry faces like identifying and managing key accounts, increasing brand awareness and visibility, understanding depletion and sales trends, collaborating with customers and partners and meeting annual sales goals, just to name a few!. The 2D animated video showcases how the sales process works in beverage industry and how can their solution automate it.
Quoteware Overview Video
An end to end online motor finance solution for dealer websites. Prospects can now find a vehicle based on monthly budget with Payment Search feature. Dealers can control offers, pricing and products displayed, all on specific criteria such as vehicle, age and deposit – totally flexible. The 2D animated video shows how the dealer software facilitates transaction by simplifying quotes.
WIX Overview Video
With Wix.com you can create your stunning website in just minutes! Wix is a free do-it-yourself website builder, that allows users to create a stunning online presence. With an intuitive drag n’ drop editor, everyone is able to create a professional and beautiful website. To get started, simply choose a website template you love, click to change anything and publish instantly. The 2D animated video blends UI, mockups and animation brilliantly creating a sense of ease.
Pingdom Intro Video
Monitor your website’s availability and performance for free with Pingdom and always be the first to know when your website is down. Pingdom makes web performance management easy. Monitor your sites uptime, performance, transactions and more, a complete website performance management tool. The 2D animated video emphasizes Pingdom is all in one , yet simple to use performance monitoring tool.
ZOHO Projects Overview Video
Zoho Projects is software that simplifies and expedites project management. Whether your team has three people or 30, coordinate to improve quality, finish projects faster, and at less expense. Make sure everyone’s on the same page and working towards the same goal with Zoho Projects. The 2D animated video acts as an overview of the simplified workflow and top features that makes ZOHO a great project management software.
FreshBooks Overview Video
FreshBooks is a leading cloud accounting solution designed for small business owners to get organized and get paid faster. Simple and intuitive so accounting isn’t intimidating, you can quickly create and send professional looking invoices, automatically import expenses and track billable hours to timesheets, all online. The 2D animated video provides an overview of how small businesses can manage accounts without becoming accountant.
2D animated video production take aways from the above video examples are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a video production company that can understand your requirement easily
- Bonus tip – Keep time on your side , to achieve perfection. Do not rush
With the above 2D Animated Video examples it’s evident that companies of all nature are fast integrating videos in their marketing campaigns and various other touchpoints. If you planning to develop these videos a good start is to develop a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids create custom 2D animated video based on your brief. Our design team works right from concept development , to art design and animation. Having worked on 1000 plus 2D video production projects for various marketing & media campaigns, our Creative team has the right video production expertise and can help you come up with the right fit. Do talk to us or send us a note on what you plan to create with your next 2D animated video production requirement.